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    Author: Michael Stelzner

    How Content and Social Media Equal Marketing Success

    September 20, 2010

    In this video I interview Joe Pulizzi, author of Get Content, Get Customers.  Joe is an expert in the world of content.

    Listen to Joe explain why you must have a content marketing strategy before you have a social media strategy. Joe connects the dots between content and social media.  Be sure to check out the takeaways below.

    Continue Reading about How Content and Social Media Equal Marketing Success →

    Social Media Marketing

    Industry Report

    Get our latest articles delivered to your email inbox and get the FREE Social Media Marketing Industry Report!

    The Video Guide to Facebook Places for Businesses

    September 10, 2010

    In this episode of Social Media Examiner TV, Mari Smith examines Facebook Places.  If you operate a local business, you’ve likely heard all the buzz about Facebook Places.  As a user, you also might be concerned about privacy.

    This video is designed to help you understand what Facebook Places could mean for your business.  It also examines privacy concerns for users.  At the end of the show, Mari shares a hot Facebook marketing tip you won’t want to miss.

    Share your feedback, see the show notes and discover how you can be part of a future

    Continue Reading about The Video Guide to Facebook Places for Businesses →

    The New Digg: A Video Interview

    September 6, 2010

    In this video I interview Emily Crume, a sales executive at Digg. Emily shares how Digg has changed recently and how it's now more accessible to the everyone.

    For example, with the New Digg you can now automatically submit your blog posts to Digg.  Brands are encouraged to create brand profiles and become thought leaders through their presence on Digg.

    Watch the video to hear how this New Digg works and be sure to check out the takeaways below.

    Continue Reading about The New Digg: A Video Interview →

    How Big Brands Employ Social Media Marketing

    August 26, 2010

    I recently interviewed Andy Sernovitz, founder of the Social Media Business Council, an organization that includes many of the world's largest brands such as Cisco, Coca-Cola, General Motors, Microsoft, Proctor & Gamble and Wells Fargo, just to mention a few.

    Andy is also author of the book Word of Mouth Marketing and founder of GasPedal, a group that advises big brands such as TiVo, Dell, Sprint and Kimberly-Clark.

    During this interview, you'll gain insight into how large corporations are employing social media and you'll also gain

    Continue Reading about How Big Brands Employ Social Media Marketing →

    Facebook Questions, Wibiya & Social CRM: Social Media Examiner TV

    August 20, 2010

    Welcome to Social Media Examiner TV with your host Mari Smith. In this episode, Mari examines Facebook Questions and reveals if it’s a game changer for businesses.

    Plus, she looks at the Wibiya social toolbar and how it can create social buzz for your business.  Then Mari shares insights into three social CRM tools and how they can have a big impact on your business networking.

    Share your feedback, see the show notes and discover how you can be part of a future show below!

    https://www.youtube.com/watch?v=4mZ39KiwW9s

    Continue Reading about Facebook Questions, Wibiya & Social CRM: Social Media Examiner TV →

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    Social Marketing Trends

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