Social Media Examiner | Social Media Marketing
Your Guide to the Social Media Jungle
In this video I interview Scott McIlnay, commander in the US Navy and Director of Emerging Media Integration. Scott shares how the US Navy uses social media at the enterprise level.
You'll hear how they grew their Facebook page rapidly to over 70,000 fans. And Scott also highlights how the US Navy uses each of their social media platforms for a different purpose. Be sure to check out the other takeaways below.
Continue Reading about How the U.S. Navy Uses Social Media →
In this video I interview Alex Wheeler, Director of Digital Strategy at Starbucks. Alex shares how Starbucks built a Facebook community of over 7 million fans by asking their community to help them build their official Facebook page.
Alex gives you some useful tips on engaging customers on social media. And you'll hear details of how Starbucks uses video marketing on different social media channels.You'll also find out what Alex refers to as their "scrappy" approach to social media.
Be sure to check out some more takeaways below.
Continue Reading about How Starbucks Engages Millions of Facebook Fans →
In this video I interview Jay Baer of Convince And Convert. Jay provides social media consulting to leading businesses.
In this video, Jay offers social media tips to help businesses succeed.
You'll learn why Jay talks of "Noah's ark" in social media and why Twitter and Facebook are not a social media strategy. He shares a wealth of information. Be sure to see the other takeaways below.
Continue Reading about The Biggest Social Media Mistakes (a Jay Baer Interview) →
In this video I interview Merritt Colaizzi, publisher of SmartBrief, a media company that aggregates content in more than 150 daily business publications covering 23 industries (including social media). We work with SmartBrief to help us promote our events.
In this interview, Merritt talks about how social media is changing the world of publishing and how social media will continue to change the publishing world. And you'll also get an inside look at SmartBrief's publishing model.
Continue Reading about How Social Media Is Changing Publishing (a Merritt Colaizzi Interview) →
Have any of these questions crossed your mind? "How much time do my peers invest in social media marketing? What benefits are they achieving? Where will they focus their efforts in the future?"
If you've pondered any of these thoughts, look no further. All the answers are right here in this free report.
Continue Reading about 2010 Social Media Marketing Industry Report →
