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    Author: Michael Stelzner

    Instagram Reel Strategy: How to Connect, Engage, and Sell

    Need help developing a winning Instagram Reels strategy? Wondering how to create Reels that both entertain and sell?

    In this article, we’ll explore a short-form video strategy that helps you connect, engage, and sell across Instagram and beyond.

    The Importance of Short-Form Video 

    Instagram has become a powerful platform for businesses and creators to connect with their audience. But with so many people vying for attention, how can you make your content stand

    Continue Reading about Instagram Reel Strategy: How to Connect, Engage, and Sell →

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    AI Operations: Using AI to Scale Your Work

    Are you looking to streamline your business processes with AI? Want to learn how to create AI playbooks that can transform your operations to be more efficient?

    In this article, we explore how to use AI to scale your work.

    Why AI Operations Matter for Marketers

    AI (artificial intelligence) operations, or AI ops, refers to the practice of using AI tools to execute work and improve business processes. While many marketers have begun using AI for content creation, AI ops take this concept further by applying AI across your workflow.

    Continue Reading about AI Operations: Using AI to Scale Your Work →

    4 Easy Ways to Make Better Instagram Reels

    Are you struggling to make Reels? Does your video content strategy need to change?

    In this article, we’ll explore four easy ways to make better Instagram Reels.

    Why Instagram Reels Matter

    Instagram Reels have become an important tool for businesses and creators to reach new audiences. However, many people struggle to create engaging Reel content. 

    Before diving into the strategies, it's important to understand why Reels are so valuable. Reels offer a unique opportunity to reach people who don't follow you. While other

    Continue Reading about 4 Easy Ways to Make Better Instagram Reels →

    Custom GPTs for Marketers: Creating a Virtual Team

    Wish you had a team of experts available whenever you needed them? Wondering how to build AI assistants to help you speed your work? 

    In this article, we explore how to use custom GPTs in marketing and in business.

    What Are Custom GPTs?

    Staying ahead of the curve is crucial in today's fast-paced marketing world. One innovative way to boost productivity and tackle complex marketing challenges is to use custom GPTs. Custom GPTs are specialized versions of AI language models like ChatGPT, tailored to perform specific tasks or

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    Leveraging Emotions in Your Facebook Ads for Better Results

    Are you struggling to get results with your Facebook ads? Wondering how to create ads that convert?

    In this article, we’ll explore how marketers can embrace emotions in their ads to improve their results.

    Why Emotions Matter in Advertising

    Facebook advertising remains a crucial tool for businesses looking to reach their target audience. But with so many advertisers vying for attention, how can you make your ad campaigns stand out? Nick Theriot, founder of Theriot Solutions, believes the answer lies in tapping into emotions.

    Many

    Continue Reading about Leveraging Emotions in Your Facebook Ads for Better Results →

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