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    Author: Masha Varnavski

    How to Amplify Your Instagram Influencer Campaigns With Ads

    Do you partner with influencers on Instagram? Want to maximize your visibility to their audience?

    In this article, you'll discover how to target an influencer's following with a shared custom audience for Instagram ads.

    Why Run Your Own Instagram Ads for Influencer Campaigns?
    Collaborating with influencers on Instagram can bring fresh eyes to your product or service and help you grow a bigger following. While expectations are often high for influencer campaigns, sometimes these

    Continue Reading about How to Amplify Your Instagram Influencer Campaigns With Ads →

    Social Media Marketing

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    Do Sponsored Instagram Contests Really Work? A Case Study

    Do you want more followers on Instagram? Wondering if a sponsored Instagram giveaway contest will work for you?

    In this article, you'll find key insights from a case study to help you understand the pros and cons of sponsored giveaways on Instagram.

    What Are Sponsored Instagram Giveaway Contests?
    If you're interested in running an Instagram giveaway to attract new followers, you can either host it on your own account or through an influencer's account. The latter option is referred to as a sponsored giveaway and it's gaining in

    Continue Reading about Do Sponsored Instagram Contests Really Work? A Case Study →

    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Discover how marketers plan to change their social activities in the 15th annual Social Media Marketing Industry Report. It reveals what marketers have planned for their social activities, content marketing, and more! Get this free report now and never miss another great article from us. Join more than 400,000 marketers!

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