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    Author: Mackayla Paul

    How to Use LinkedIn Polls for Business: 9 Ideas

    by Mackayla Paul / June 2, 2020

    Want to improve your marketing insight? Have you considered LinkedIn Polls?

    In this article, you'll find nine ways to use LinkedIn Polls for your business.

    How to Set Up a LinkedIn Poll
    You can create LinkedIn polls just about anywhere on the LinkedIn platform, including your professional profile (individual account), company page, showcase page, group, and even inside an event. Both you and anyone viewing your LinkedIn poll post will be able to see how many people have responded to

    Continue Reading about How to Use LinkedIn Polls for Business: 9 Ideas →

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    How to Use TikTok Challenges for Business

    by Mackayla Paul / February 25, 2020

    Wondering how to get more exposure for your brand on TikTok? Have you considered a TikTok challenge?

    In this article, you'll learn how to use TikTok challenges for your business.

    What Is a TikTok Challenge?
    TikTok is quickly becoming the social media platform of the moment, with recent statistics showing the app has now been downloaded over 1.5 billion times globally. And while TikTok advertising is still gaining traction, there's plenty of opportunity for brands of all sizes to run a new form of campaign centered around what's known

    Continue Reading about How to Use TikTok Challenges for Business →

    How to Measure the Success of Your LinkedIn Company Page: 5 Performance Metrics

    by Mackayla Paul / February 4, 2020

    Wondering if your LinkedIn company page is delivering the results you hoped for? Do you know where to find the best data to evaluate your efforts?

    In this article, you'll learn how to measure five key performance metrics for your LinkedIn company page.

    How to Analyze Your LinkedIn Company Page Performance
    LinkedIn is an essential social media platform for many businesses, both large and small. And while LinkedIn is a useful tool, it can be daunting to measure (and report on) the success of your company page.

    If you've set up a

    Continue Reading about How to Measure the Success of Your LinkedIn Company Page: 5 Performance Metrics →

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