Your Guide to the Social Media Jungle
Do you want to improve your social media marketing?
Have you looked at how your competitors are using social?
There are tools to help you determine what's working for you and your competitors, what isn't working and why.
In this article you'll discover four free tools to compare your social media presence with your competitors'.
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Do you want to increase your Facebook engagement?
Interested in discovering what content appeals to your audience?
With Facebook Audience Insights, you can get the information you need to tailor content to your audience's preferences.
In this article you'll find out how to use Audience Insights to optimize your Facebook posts.
Why Facebook Audience Insights?
Facebook Audience Insights is a social media marketer's dream come true. It was designed as a tool for targeting Facebook ads, but it also provides a treasure trove of data on
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Are you talking only about your business on social media?
Do you want to publish other types of updates to engage your followers?
A common myth about social media marketing is that every post needs to directly contribute to your business's bottom line.
In this article I'll share seven ways to get people to remember your business and make your social media efforts successful.
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Do you want people to tell their friends about your business?
Are you getting positive word of mouth?
New research shows that word-of-mouth marketing has grown exponentially on social media.
In this article you'll discover three ways you can encourage customers to tell their friends about you.
#1: Customer Service Tips the Scales
Mention.com analyzed 1 billion brand mentions in a recent study. What they found is somewhat surprising: 76% of brand mentions on the web and social media are neither positive nor negative.
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Have you used Google Analytics to get an idea of what content your audience responds to most?
Have you tried split testing?
Using Google Analytics gives you an idea of which social media tactics are working so you can change directions if needed.
In this article you'll discover how to use Google Analytics for informal split testing.
Why Use Google Analytics for Split Testing?
Split testing is a crucial part of any digital marketing strategy. Unfortunately, unless you're running high-budget ad campaigns, it's nearly impossible to test
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Are you looking for new ways to grab your fans' attention?
When was the last time you changed the way you share news and updates?
When you present your content in new, engaging and interactive ways, it stands out in a constant stream of competing information.
In this article you'll discover five free tools to help you avoid the same tired ways of sharing content.
#1: Make Your Images Interactive
ThingLink's fun, dynamic, visual format draws attention to your updates.
You can add text or multimedia overlays to any of your photos or
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