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    Author: Bryden McGrath

    7 Ways to Improve Your Social Media Engagement

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    Is your company’s social media as stale as last month’s bread?

    Would you like to get more people-to-people interaction and begin a real conversation with your audience on social media?

    No matter your company’s industry or size, you can encourage these deeper connections and improve your social media engagement.

    Here are some tips to help you encourage people-to-people interaction, whether you are on Facebook, Twitter, Google+, LinkedIn, Pinterest, Foursquare or Instagram.
    #1: Use

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    How to Enhance Your Instagram Web Profile for Improved Exposure

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    Does your business use Instagram?

    Have you checked out Instagram since they released user profiles on the web?

    Previously, the Instagram website only let users edit their account information (and also hosted the company’s blog).

    But all that changed with the recent introduction of web profiles.

    Here’s what marketers need to know.
    Why Instagram Web Profiles Matter
    These new profiles act as an extension of the Instagram mobile app, with users now being able to comment, follow, like and view other photos on the web.

    Brands,

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