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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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    28 Instagram Stories Ideas for eCommerce Businesses

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    Are you marketing products on Instagram? Not sure what you should post every day?

    In this article, you'll find 28 Instagram Stories ideas and examples you can use for marketing your product-based business.

    Set Up an Instagram Content Calendar
    To create an effective strategy for marketing on Instagram, you need to know what to post and when. Luckily, your Instagram Insights can provide some helpful hints for you.

    All you need to do is open your profile and tap on the hamburger icon

    Continue Reading about 28 Instagram Stories Ideas for eCommerce Businesses →

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    Pinterest Ads: How to Get Started

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    Do you want to diversify your ad spend beyond Facebook and Instagram? Have you thought about Pinterest ads?

    In this article, you'll learn which types of products work best with Pinterest ads and how to create your first Pinterest ad campaign.

    Why Marketers Should Consider Pinterest Ads
    Let's start with the basics: Why should marketers consider Pinterest ads? Especially at a time when paid advertising is becoming increasingly expensive thanks to emerging privacy and data handling laws that make tracking user activity online more and

    Continue Reading about Pinterest Ads: How to Get Started →

    10 Facebook Ad Metrics Marketers Must Track

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    Overwhelmed by all of the metrics inside Facebook Ads Manager? Wondering which ones to focus on?

    In this article, you'll find 10 important metrics to use when analyzing your Facebook ads. Plus, you'll discover how to track them with a custom report.

    Tracking Facebook Ads Metrics in a Custom Report
    When it comes to Facebook ad metrics, you can broadly categorize them into two buckets: default and custom. The default metrics already exist in Ads Manager and you simply select them when creating your custom report. Custom metrics, on the

    Continue Reading about 10 Facebook Ad Metrics Marketers Must Track →

    Social Media Marketing World: The Conference You’ve Been Waiting For…

    Social Media Marketing World

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

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    How to Use Instagram Tagging for More Exposure

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    Want more people to see your Instagram posts? Are you using Instagram tags effectively?

    In this article, you'll discover the difference between @mentioning an account versus tagging an account, learn how and when to use each of these tactics, and find out how to remove your tag from someone else's post.

    You'll also learn why and how to apply Instagram location tags and product tags to your posts. Finally, you'll discover how to combine all of these tags to give your Instagram feed posts maximum visibility.

    Tagging vs. @mentioning an

    Continue Reading about How to Use Instagram Tagging for More Exposure →

    Facebook Page Optimization Tips for 2022

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    When was the last time you took a look at your Facebook page? Are you taking full advantage of what Facebook has to offer?

    In this article, you'll learn how to use the newest features and integrations for your Facebook business page so you can promote your business more effectively in the new year.

    #1: Optimize Your Facebook Page Layout, Tabs, and Apps
    Your business' Facebook page doesn't have to look or function like your competitors' or clients' pages. Facebook offers tons of customization options so you can add the right mix of

    Continue Reading about Facebook Page Optimization Tips for 2022 →

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    Social Media Marketing Industry Report

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report: