Your Guide to the Social Media Jungle
Want to do more with YouTube? Wondering how to compete with established YouTube channels?
To explore how to build a brand on YouTube, I interview Salma Jafri on the Social Media Marketing Podcast.
Salma is a video strategist and YouTube coach who specializes in helping other coaches, solopreneurs, and consultants develop their brand with video content. Her YouTube channel is full of useful content focused on building a personal brand with video and her course is called YouTube Launch
Want a better return on your Pinterest marketing efforts? Are you using all of the Pinterest features available to you?
In this article, you'll discover how to use three valuable Pinterest features to enhance the customer journey.
Explore the Newest Pinterest Board Features
First, let's uncover how to use these features to optimize your Pinterest content. Then we'll map out a plan for how to use them in your marketing.
Dates for Boards
Pinterest's new Date feature lets pinners add a date to the boards they're creating. The dates
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Looking for a way to increase customer retention? Are your customers using Facebook?
In this article, you'll discover how to strategically use a Facebook group to nurture customer relationships.
Why Repeat Customers Are the Most Valuable Customers
Attracting new customers for your business can be a costly exercise, but once you've converted them, they become incredibly valuable. By cultivating and nurturing long-term relationships with your customers, you create continued opportunities for referrals and leads, foster loyalty, and
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Finding it hard to manage Instagram from your mobile device? Have you considered moving your workflow to the desktop version of Instagram?
In this article, you'll discover how to navigate and use the desktop version of Instagram for your marketing activities.
To learn how to manage Instagram from your computer, read the article below for an easy-to-follow walkthrough or watch this video:
https://www.youtube.com/watch?v=hgCgPRxu6rA
#1: Access Instagram Profile Settings From Your Desktop
To access your Instagram profile from your
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Want to do more with YouTube videos? Need an easier way to create videos that serve your business goals?
To explore how to create videos on YouTube, I interview Diana Gladney on the Social Media Marketing Podcast.
Diana is a YouTube expert and consultant. She's also the founder of EntreWoman TV—a YouTube channel designed to help entrepreneurs simplify the video creative process—and the host of the Video Simplified Podcast.
You'll discover a four-block framework to quickly edit and produce quality video every time, and find
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Reels or TikTok? Wondering if creating Instagram Reels could work better than Instagram Stories or TikTok?
In this article, you'll discover the pros and cons of using Instagram Reels for marketing.
Instagram Reels: The Case for Early Adoption
Instagram Reels offers a new way to share short video clips of up to 15 seconds inside the Instagram app.
With this addition, Instagram now has five content placements—posts, Stories, Live, IGTV, and Reels—which might seem like a lot of content to produce if you want to maximize on your
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Is your business on LinkedIn? Are you taking advantage of all of the features on your LinkedIn company page?
In this article, you'll discover three new LinkedIn company page features to help you prospect, market, and communicate more effectively.
#1: Download LinkedIn Company Page Followers Details via Followers Analytics
Businesses use LinkedIn company pages to build their brand on the platform, attract new talent, share products and services, and promote/share news and events with their staff and followers. One new feature for pages
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Wish there was a way to get high-quality leads from YouTube—without ads? Wondering how to collect contact info from people who watch your YouTube videos?
In this article, you'll discover five ways to generate warm leads from your YouTube channel.
Why Collect Lead Info From YouTube Video Viewers?
Smart marketers are using YouTube to get their businesses noticed. Why? Because it's the second most actively used social platform with more than 1 million hours of content viewed every day. But what they don't realize is that building a
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Wondering if YouTube can help your business? Looking for tips to generate leads and sales on YouTube?
To explore YouTube for marketing, I interview Nick Nimmin on the Social Media Marketing Podcast.
Nick is a YouTube expert. His YouTube channel has more than 650K subscribers and is dedicated to helping YouTube content creators thrive on the platform. He's also host of Comments Over Coffee—a podcast focused on YouTube.
You'll learn why you should consider YouTube over Facebook and discover a system for generating leads and sales with
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Want more customers for your local business? Have you considered using Twitter to connect with customers?
In this article, you'll discover how to use Twitter ads and organic techniques to bring more foot traffic to your local business.
#1: How to Build a Local Audience via a Twitter Follower Campaign
Before you reach out to potential customers on Twitter, you need to have people following your feed. It's difficult to put an exact number on how many followers your Twitter account should have. It depends on the size of your business and
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Do you want more followers on Instagram? Wondering if a sponsored Instagram giveaway contest will work for you?
In this article, you'll find key insights from a case study to help you understand the pros and cons of sponsored giveaways on Instagram.
What Are Sponsored Instagram Giveaway Contests?
If you're interested in running an Instagram giveaway to attract new followers, you can either host it on your own account or through an influencer's account. The latter option is referred to as a sponsored giveaway and it's gaining in
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Need to move people to action? Wondering how to improve your sales with Facebook ad copy?
In this article, you'll discover how to create Facebook and Instagram ads that generate sales.
#1: How to Write Discount Ad Copy to Prompt Purchases
Discounts are simple but effective. You've likely seen an ad in your Facebook news feed that says something like, "Get 10% off when you use discount code FB10."
With new customers, a discount reduces the barrier to entry for your target audience to purchase. It also minimizes the risk associated
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Wondering how to use TikTok for business? Looking for proven advice that goes beyond basics?
To dig deep into TikTok for marketing, I interview Michael Sanchez on the Social Media Marketing Podcast.
Michael is a TikTok marketing expert who specializes in helping consumer-focused brands increase their reach and exposure on TikTok. He also founded TikTok Marketing Secrets, the world's largest Facebook group dedicated to marketing on TikTok.
You'll learn how the TikTok algorithm evaluates and serves content, find tips to create TikTok
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