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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

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    Getting Started With TikTok Ads: What Marketers Need to Know

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    Want to do more business on TikTok? Wondering how to use it to sell more products or get more leads?

    In this article, you'll learn how to use TikTok collection ads, dynamic showcase ads, and lead generation ads to boost your marketing and sales goals.

    #1: Set Up Your TikTok Product Catalog as Soon as Possible
    If you have a product-based business, getting a TikTok product catalog up and running will be a game-changer. This feature allows you to store information about the products you're

    Continue Reading about Getting Started With TikTok Ads: What Marketers Need to Know →

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    28 Instagram Stories Ideas for eCommerce Businesses

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    Are you marketing products on Instagram? Not sure what you should post every day?

    In this article, you'll find 28 Instagram Stories ideas and examples you can use for marketing your product-based business.

    Set Up an Instagram Content Calendar
    To create an effective strategy for marketing on Instagram, you need to know what to post and when. Luckily, your Instagram Insights can provide some helpful hints for you.

    All you need to do is open your profile and tap on the hamburger icon (three lines) in the top-right corner. Then select

    Continue Reading about 28 Instagram Stories Ideas for eCommerce Businesses →

    Pinterest Ads: How to Get Started

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    Do you want to diversify your ad spend beyond Facebook and Instagram? Have you thought about Pinterest ads?

    In this article, you'll learn which types of products work best with Pinterest ads and how to create your first Pinterest ad campaign.

    Why Marketers Should Consider Pinterest Ads
    Let's start with the basics: Why should marketers consider Pinterest ads? Especially at a time when paid advertising is becoming increasingly expensive thanks to emerging privacy and data handling laws that make tracking user activity online more and

    Continue Reading about Pinterest Ads: How to Get Started →

    Social Media Marketing World: The Conference You’ve Been Waiting For…

    Social Media Marketing World

    As a small business marketer, you can probably only pick one or two events to attend each year. Get back into the game with an unbeatable conference experience and expert training at Social Media Marketing World in sunny San Diego, California—from your friends at Social Media Examiner.

    🔥 Sale ends Tuesday! 🔥

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    10 Facebook Ad Metrics Marketers Must Track

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    Overwhelmed by all of the metrics inside Facebook Ads Manager? Wondering which ones to focus on?

    In this article, you'll find 10 important metrics to use when analyzing your Facebook ads. Plus, you'll discover how to track them with a custom report.

    Tracking Facebook Ads Metrics in a Custom Report
    When it comes to Facebook ad metrics, you can broadly categorize them into two buckets: default and custom. The default metrics already exist in Ads Manager and you simply select them when creating your custom report. Custom metrics, on the

    Continue Reading about 10 Facebook Ad Metrics Marketers Must Track →

    How to Use Instagram Tagging for More Exposure

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    Want more people to see your Instagram posts? Are you using Instagram tags effectively?

    In this article, you'll discover the difference between @mentioning an account versus tagging an account, learn how and when to use each of these tactics, and find out how to remove your tag from someone else's post.

    You'll also learn why and how to apply Instagram location tags and product tags to your posts. Finally, you'll discover how to combine all of these tags to give your Instagram feed posts maximum visibility.

    Tagging vs. @mentioning an

    Continue Reading about How to Use Instagram Tagging for More Exposure →

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    Social Marketing Trends

    The data you've been missing!

    Need a new plan? Find out how thousands of marketers plan to change their social marketing activities in our 14th annual Social Media Marketing Industry Report. This 40-page report reveals what marketers have planned for their organic social activities, video marketing, social ads, and more. Get this free report now and never miss another great article from Social Media Examiner.

    Enter your email to get
    our free report: