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  • Social Media Marketing WorldImprove your strategy, find your next big marketing idea...DISCOVER WHAT YOU'VE BEEN MISSING

    8 Ways to Find Great Social Media Content

    by Michael Stelzner / February 8, 2011

    social media expert interviewDo you want to know how to find the most valuable social media content? Are you looking for great articles and videos to share with your friends and fans?

    Be sure to watch this edition of Social Media Examiner TV with our host Mari Smith.

    In this episode, Mari introduces you to the concept of curating content and how it can help your business. And Mari also reviews 8 content curation tools to help you find the best information for your business.

    Share your feedback, see the show notes and discover how you can be part of a future show below!

    Here are the content curation tools Mari reviews on this video:

    #1: Google Alerts

    Use Google Alerts to get notifications of your important keywords. Mari also explains how to use Google Alerts for reputation management with vanity searches.

    google alerts
    Set up Google Alerts for keywords relevant to your business.

    #2: Google Reader

    Subscribe to blogs in your Google Reader for better social media management.

    #3: Facebook Friend Lists for Better Facebook News Feeds

    Get more control over your Facebook news feed with Facebook Friend Lists. Mari shares a great tip on how to make a Facebook Friend List with your favorite fan pages for better content curation thanks to a filtered view of your news feed.

    facebook list
    Create Friend Lists of your favorite fan pages on Facebook to filter your news feed for quick content curation.

    #4: Twitter Lists

    Mari shares how you can create Twitter Lists to curate information from people who consistently share great content on Twitter.

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    twitter lists
    Create lists of your favorite news sources on Twitter.

    #5: HootSuite

    You can use HootSuite with multiple social media profiles to make it easier to share the valuable content you find online. Mari gives you some great tips to get the most out of this social media tool.

    hootsuite
    HootSuite helps you curate content and share it across your social network.

    #6: Paper.li

    With Paper.li, you can publish your own virtual newspaper which pulls in information from various social media platforms.

    paperli
    Paper.li is an easy way to pull in links from your favorite sources.

    #7: Alltop

    Alltop curates the content for you by allowing you to create a MyAlltop page to subscribe to your favorite blogs.

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    myalltop
    Alltop is a great resource to help you find the best content from your favorite blogs.

    #8: Mobile

    Flipboard and Pulse are two mobile apps Mari mentions in this video. And she explains why using mobile apps makes it easy for you to curate content on social media.

    pulse
    Content curation apps like Pulse are valuable tools to stay up to date.

    Watch the video to learn more about these content curation tools!  And be sure to listen for Mari's hot marketing tips on how to craft a tweet to get more retweets.

    If you've enjoyed this episode of Social Media Examiner TV, make sure to tweet about it (use hashtag #SMEtv), share it on Facebook or even embed this episode on your blog.

    We want to hear from you! Do you include content curation in your marketing tactics? Which content curation tools help you find content online? Please tell us in the comments below.

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    Tags: Social Media Tools

    About the authorMichael Stelzner

    Michael Stelzner is the founder of Social Media Examiner and the Social Media Marketing Society. He's host of the Social Media Marketing Podcast, the Web3 Business Podcast, and he's founder of the Social Media Marketing Society. He also authored the books Launch and Writing White Papers.
    Other posts by Michael Stelzner »

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