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    3 Timesaving Tools for Social Media Marketers

    by Sweta Patel / March 2, 2017

    social media toolsDo you need to free up time in your schedule for audience engagement?

    Looking for tools to simplify repetitive social media activities?

    Using specialized tools to streamline time-consuming social media tasks will increase your efficiency, freeing up your schedule so you can engage with your most loyal and interesting fans.

    In this article, you'll discover three timesaving tools for social media marketers.

    3 Timesaving Tools for Social Media Marketers by Sweta Patel on Social Media Examiner.
    3 Timesaving Tools for Social Media Marketers by Sweta Patel on Social Media Examiner.

    #1: Speed Up Social Media Image Production With PosterMyWall Templates

    Images can capture your audience's attention and communicate your message more quickly and powerfully than text. They also help your business stand out in organic search results.

    However, if you're not an artist, you might struggle to churn out enough images to keep up with all of your business-related social channels and profiles. To fill your content calendar with inspiring and enticing visuals, you need a tool that supports fast production. PosterMyWall fits the bill.

    It's user-friendly and offers thousands of templates created by professional graphic designers. Compared to starting each image from scratch, PosterMyWall can save you hours of work.

    To create an image for social media, click Create a Design at the top of the page and select New Design from the drop-down menu.

    Select Create a Design > New Design to create a graphic with PosterMyWall.
    At the top of the page, click Create a Design and then select New Design from the drop-down menu to create a graphic with PosterMyWall.

    While you can create an image on a blank canvas, using the existing templates will save you the most time. To find a template, browse the different categories or do a keyword search. For example, search for the keyword “sale” and templates designed for Instagram posts.

    PosterMyWall helps you create images for social media campaigns.
    With PosterMyWall, you can browse the different image categories or search for a specific template to create images for your social media campaigns.

    In the PosterMyWall editor, you can customize the text, colors, background, and other parts of the template so your image reflects your campaign and business. You can also add clip art and text. When you're done, save and download your custom image.

    Customize a PosterMyWall template to reflect your social media campaign and your business.
    PosterMyWall gives you a variety of editing options (such as text, colors, and backgrounds) to customize templates to reflect your social media campaign and your business.

    Visuals are important to promote your offers on all of your social channels. With Facebook in particular, if you find it difficult to reach your audience, try boosting posts for $5 to $10 a day to your target audience to accelerate your results.

    #2: Automate Customized Content Curation With Quuu

    Mass sharing on social media isn't as effective as personal sharing related to specific interests. But how can you engage and grow your audience without spending every waking hour sending personal messages?

    Quuu helps solve this problem by hand-curating relevant content for you. The content is based on the interest categories you select.

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    Quuu helps you curate content by hand-selecting suggestions based on categories that interest your audience.
    Quuu helps you curate content by hand-selecting suggestions based on categories that interest your audience.

    After you select your interest categories, choose the number of suggestions to receive each day. Quuu's experts will then send you content suggestions based on those categories.

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    Choose how many suggestions you want to receive from Quuu daily.
    Choose your interest categories and then decide how many suggestions you want to receive from Quuu daily.

    To use the service, you need a Buffer or HubSpot account. (Both of these tools help you manage social media for your business.) After you set up the categories, Quuu will deliver the hand-curated content right to your account. With your social media management tool, you can then share the content with your target audiences to increase engagement.

    With Quuu, lead generation becomes more feasible, because you can engage your audience with content they'll actually want to read. Stop searching for new content to post and allow Quuu to do the hard work for you.

    #3: Quickly Scale Lead Engagement With Socedo

    Socedo helps you personally connect with your target audience based on real-time buying signals from social networks. Basically, you tell Socedo who you want to reach and why, and it helps you find and connect with those people.

    For example, say you want to message people with a certain job title about an upcoming event. Simply enter the event hashtag and the job titles of potential attendees.

    Socedo lets you search for prospects by job title, company name, influencer name, and more.
    Socedo lets you search for prospects by job title, company name, influencer name, and more.

    After you fine-tune the list of prospects, you can tell Socedo to automatically follow your selected leads and send your message to those who follow you back.

    Enter job titles into Socedo to find a list of prospects.
    Enter job titles into Socedo to generate a list of prospects and then have Socedo automatically follow the leads you've selected.

    This is a double win: You increase your social media following and create a personal touch. If anyone replies to your message, you can focus your time and energy on personal responses so you “stay human” with these valuable prospects.

    In addition, Socedo will integrate with marketing automation and customer relationship management (CRM) tools so you can track a campaign's engagement and conversions. With these features, your social channels become lead generation machines. Zero in on ideal prospects via Twitter and LinkedIn, collect their profile information, and add them to your sales pipeline and CRM.

    Socedo helps you track campaign engagement and conversions.
    Socedo helps you track campaign engagement and conversions.

    Conclusion

    We all know that social media is an important tool for connecting with potential customers and finding leads. Unfortunately, keeping up with the trends, content, data, and follow-up (not to mention the competition) never gets any easier. That's why tools that simplify the process are so delightful.

    What do you think? Have you used any of these tools to grow your business? What social media tools are you finding most useful or relevant for your business in 2017? Please share your thoughts in the comments.

    3 Timesaving Tools for Social Media Marketers by Sweta Patel on Social Media Examiner.
    3 Timesaving Tools for Social Media Marketers by Sweta Patel on Social Media Examiner.

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    Tags: Social Media Tools

    About the authorSweta Patel

    Sweta Patel is an international best-selling author, data-driven marketer, and founder of Global Marketing Tactics. She directs and develops marketing strategies for startup companies in Silicon Valley.
    Other posts by Sweta Patel »

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