16 Writing Tools for Social Media Marketers : Social Media Examiner

social media toolsDo you create copy for social media posts?

Do you want some tools to help you improve the quality of your posts?

Whether you work on your own or with a team, there are tools that make it more likely your social media posts will publish without errors and with correct word counts.

In this article you’ll discover 16 writing tools for social media marketers.

social media writing tools

Discover sixteen writing tools for social media marketers.

Listen to this article:

#1: WriteRack

Do you frequently post tweets that are longer than the maximum 140 characters? If so, you’ll need to send a “tweetstorm,” or a series of tweets one right after the next. Doing this manually can be time-consuming. Instead of writing out each tweet, sign up for WriteRack and put your entire long tweet into the tool. It then divides it up, numbers it, and posts all of your tweets at once. Done and done!

write rack

If your tweets are over 140 characters, WriteRack will automatically divide, number, and deliver shorter ones to your tweetstream.

#2: Slick Write

Slick Write is a user-friendly website that lets you copy and paste your social content directly into an analysis window. Slick Write analyzes your writing to find grammatical, spelling, and punctuation errors. Depending on the level of editing you want, settings can even be adjusted to catch mistakes like biased language and gender-specific pronouns.

slick write

Slick Write analyzes your writing and catches your mistakes through a very user-friendly interface.

#3: Help.PlagTracker

Originality is one of the most important components of any social media post. If you have a lot of competitors active on social media, you’ll want to stand out as a unique brand. Run all of your posts through the Help.PlagTracker website before you publish them. This helps you to ensure originality and avoid the pitfalls of plagiarism.


Help.PlagTracker ensures your ideas are yours and original.

#4: Polish My Writing

Polish My Writing (also known as After the Deadline) is a user-friendly grammar correction website that goes a step further. You can use it to get style suggestions for your content. The words to be corrected are simply underlined in red, blue, or green (depending on the correction), so the writing isn’t cluttered or crowded as you edit.

polish my writing

Put a little shine on your marketing copy with Polish My Writing.

#5: Ulysses

Ulysses is an app for anyone who does a lot of writing. The app lets you write no matter where you are, and will organize all of your writing in one place (including texts, new content, email, and writing projects). If you’re in charge of managing a social media account, it can save you a lot of time by allowing you to access and organize your content at any time. The app costs $24.99.


Work wherever you are. Ulysses organizes your content on the go.

#6: Writefull

Have you ever toggled back and forth between your word processor and Google trying to figure out if the phrases you want to use are correct or accurate? This works, but it’s also intrusive and leads to distraction. Writefull is an app that integrates with your word processor to take over the role of Google. You can find out on the spot whether your phrases make sense.


Writefull saves time by integrating Google into your writing process.

#7: Word Counter

If you’re planning to send out a lot of tweets about an upcoming product launch or a new promotion, you’ll need to word them perfectly to make the most use of Twitter’s 140-character limit. You can achieve this easily by using Word Counter.

word counter

Word Counter helps you make the most of your 140-character limit on Twitter.

#8: Grammar Monster

Grammar Monster won’t correct your writing, but it will help prevent mistakes in the first place. Grammar Monster is an educational site where you’ll find grammar and writing lessons, quizzes, grammar tips of the day, and a huge selection of grammar rules divided into categories.

grammar monster

Learning how to write can eliminate future mistakes!

#9: Spellchecker

Pretty much as you would expect, Spellchecker is a website that will quickly and accurately check your writing for spelling errors.

spell check

Misspelled words can damage your brand over time. Spellchecker helps you catch misspelled words quickly and easily.

#10: Grammar Check

Grammar Check lets you copy and paste your content into its editing software. The site will then correct everything from dangling modifiers to unnecessary ellipses.

grammar check

A quick copy and paste highlights any grammatical errors lurking in your social media marketing copy.

#11: Papers Gear Editor

Papers Gear is a professional custom writing service. You can hire an editing team to proofread and check grammar on your blog, articles, website copy, social media content, and any other important documents for your business. You can also get assistance with formatting your content.

papers gear

Papers Gear is a site where you can hire professionals.

#12: Hemingway App

Hemingway App will scan your content for any sentences that are too complicated or wordy. It will also find instances of passive voice or excessive adverb use so you can rewrite those sections.

hemingway app

Hemingway App helps you simplify your social media marketing messages by targeting adverbs, long prose, and passive voice.

#13: Wordy

Wordy is a real-time editing service that copyedits your content in less than 20 minutes. You just send your social content to the site and they’ll match it with the right editor.


Fast turnaround! Wordy offers expedited copyediting services.

#14: GrammarBase

With GrammarBase, you can copy and paste your content into the checker and it will highlight all of the spelling, punctuation, grammar, and style errors. You’ll also get suggestions for how to fix the errors.

grammar base

Copy and paste your marketing copy into GrammarBase for suggestions.

#15: 300Editors

300Editors offers real-time editing and proofreading, while you watch! Just log in and send the work you need edited. Then the program selects the best editor for your project based on his or her skill level, price, and speed. Once you get matched with a live editor, you can watch document edits in real time via Google Docs. It’s a great way to make sure your blog posts are always error-free.


Editors are standing by at 300Editors. Watch them work in real time.

#16: Reedsy

Reedsy helps you get in contact with editors, proofreaders, and writers. The site is specifically designed for authors who want an easier way to publish their books, but it can also be a great benefit for anyone who does a lot of writing as part of their job. Just head to Reedsy’s marketplace and send your social media content to up to five editors to get their bids and feedback.


Reedsy brings together writers, editors, and publishers.

In Conclusion

Editing your own content is difficult, but extremely important. It’s especially important when that content is part of an active social media marketing campaign. Instead of losing sleep over the state of your Twitter feed, give these tools a try.

What do you think? Which tools would be most useful for your work? Please let us know in the comments below!

writing tools for social media marketers

Sixteen writing tools every social media marketer should know about.

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