This Week in Social Media: The News You Need to Know

social media researchWelcome to our weekly edition of what’s hot in social media news.  To help you stay up to date with social media, here are some of the news items that caught our attention.

Click through the links to get the full story and then be sure to come back and share your comments below.

This Week in Social Media

LinkedIn Releases a Share Button: Content publishers now have another social media share button to add to their blogs and websites—and it allows direct sharing to LinkedIn profiles and groups.  The new LinkedIn Share button will be appreciated by publishers who want to get more visibility via LinkedIn. Check out our implementation at the bottom of this post.

new linkedin share button

LinkedIn Share buttons make it easy for your readers to share your content with their contacts on LinkedIn.

Groupon Announces Groupon Stores and Deal Feed for Businesses: Groupon used to provide one deal a day. But this changes with new Groupon Stores. Now businesses can create and launch their own deals whenever they want, much like the equivalent of a merchant’s physical storefront. (Groupon has also been in the news this week because of a possible buyout by Google.)

groupon stores and groupon deals

Groupon Stores and the Deal Feed create more sales opportunities for businesses.

Facebook Makes Page Promotions Easier for Small Businesses: Unless you were already spending $10,000 monthly with Facebook ads, running Facebook promotions was a challenge.  Fortunately, Facebook has dropped its preapproval and minimum spend requirements.  And all you need to do now is simply follow Facebook’s promotions guidelines.

HootSuite Reaches One Million Users: HootSuite was launched  two years ago and now has one million users.  Check out the infographic below to see how people use the tool. Let us know in the comments how you use HootSuite.

hootesuite infographic

HootSuite published an infographic showing usage across channels. Click through to see the full image.

Richard Branson Launches Project, an iPad-Only Magazine: Project is “the first global magazine app for creative people about creative people.” Do you think this is the future of publishing?

Here are two other new social media tools worth a look:

Research.ly: New Tool for Marketers: This new tool from PeopleBrowsr claims to be “the world’s most advanced search platform for Twitter allowing people to explore their social Interest Graph by seeing the 1% of relevant tweets, find people with related interest and engage with them directly.”  With Research.ly you can see in real time what’s being said, who’s saying it, break it down by gender or location and even see how the people having that conversation are related.

Jumo: New Platform to Connect People With Nonprofits and Charitable Organizations: This is the latest project of Chris Hughes, one of the founders of Facebook and the chief digital organizer behind Barack Obama’s presidential campaign, so it’s worth checking out.

And here’s one more item you may have missed:

LinkedIn Offers New Moderation Tools for LinkedIn Groups: LinkedIn group managers now have a new set of moderation tools for more granular control over moderation within groups.  This makes it easier to control spam and ultimately creates a better user experience.

What social media news caught your interest? What do you think about these announcements? Please share your comments below.

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About the Author, Cindy King

Cindy King is the director of editorial for Social Media Examiner. She spent 25 years abroad in international business development and then built her own international business from scratch by using social business networking. Other posts by »




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  • Lawrence Berezin

    Cindy,
    Great post. Valuable information. Research.ly seems like a great resource, but at $99 per month, a little too rich for my blood. What’s your take on Hootesuite PRO. Do you get the same information from Twitter and Facebook insights?

    Thanks!

  • http://melaniekissell.com/blog Melanie Kissell

    Thanks, Cindy – a definite “awareness” post! I’m anxious to give Research.ly a try and I’m excited to learn that LinkedIn now has a share button.

  • http://mazakaro.com Rahul

    thanks for news and there are some great news. actually we have to wait a bit to see what’s jumo going to do.

  • http://www.yourvirtualwizard.com YourVirtualWizard/JanineGregor

    Project, iPad-Only Magazine!!! Global magazine app! Wow! Would I love to add that to my skillset; a virtual assistant who moves forward from e-newsletter publishing to iPad publishing.

    I am intrigued by the Project, iPad Magazine because it allows for instant communication with the publisher and the readers. If I open a paper magazine now and want to express my opinion or add something to a featured story, it is tedious. I’d have to jot down the author’s email address or physical address and then type and mail a letter or an email. It seems that with the iPad-only magazine, I can read an article, jot down my ideas and hit send. It seems really interactive and that is rather appealing.

    Thank you!

    Janine Gregor
    Marketing Virtual Assistant
    http://www.YourVirtualWizard.com

  • http://dinodogan.com/ Dino Dogan

    I love the new feature…and an awesome round up…thnx Cindy

  • http://cindyking.biz/ Cindy King

    Lawrence, I personally don’t use Hootsuite but I know several people who do and have nothing but great things to say about it.

  • http://cindyking.biz/ Cindy King

    Melanie, if you do give Research.ly a try, please come back and tell us what you think.

  • http://cindyking.biz/ Cindy King

    You’re welcome Rahul!

  • http://cindyking.biz/ Cindy King

    Janine, it does look like this is going to lead to some great interaction and improved reader experiences, doesn’t it?

  • http://cindyking.biz/ Cindy King

    Hey Dino, thank you for your support!

  • voxturmedia

    Great Round up Cindy! I am most happy about Linkedin Share button. A great option to share feed with your network on Linkedin!

  • Fafnawf

    Great

  • http://cindyking.biz/ Cindy King
  • http://cindyking.biz/ Cindy King

    Thanks voxturemedia. Yes, people seem to be using the LinkedIn Share button quite a bit. Here’s another read about LinkedIn that’s interesting: http://adage.com/digital/article?article_id=147475









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