social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Introduces New Features for Purchasing and Planning Mobile Video Ads: Facebook introduced “new features to make it easy for advertisers to plan and purchase ads on Facebook in ways that align to how they have traditionally bought television ads.” These new features are also available for Instagram video ads.

facebook ad purchasing and planning

“Advertisers are now able to use U.S. Nielsen designated market areas (DMAs) through TRP Buying for Facebook and Instagram ads.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Adds New Daily Video Breakdowns: Facebook added “new daily breakdowns for video metrics,” which “gives Page owners a better understanding of when their audiences are watching their videos” and provides “a more detailed picture of performance that [Facebook hopes] will help publishers inform their video strategies.”

facebook daily video metrics

Facebook page owners can access day-by-day breakdowns for Minutes Viewed, Views, and 10-second Views.

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Prioritizes Facebook Live Videos in News Feed: Facebook announced that it is “making a small update to News Feed so that Facebook Live Videos are more likely to appear higher in News Feed when those videos are actually live, compared to after they are no longer live.”

LinkedIn Introduces Account Targeting: LinkedIn launched LinkedIn Account Targeting, “a new way to run effective account-based marketing campaigns on [the LinkedIn] platform.”

linkedin account targeting

“This exciting new functionality makes it possible for marketers to tailor their Sponsored Updates or Sponsored InMail campaigns to a priority list of accounts.”

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social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week

Facebook Rolls Out Private Message Page Replies: Facebook released “an update to [the] Pages/Graph API which will allow a Page to reply to a comment on a post with a private message.”

facebook private message replies

“When a Page responds to a comment left on a post with a private message, a direct messaging session will be opened… and the message will include a link to the comment for reference.”

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social media how toIs YouTube a part of your social media marketing?

Or do you only post videos occasionally?

YouTube Cards let you add interactive cards to your videos. They provide excellent motivation for viewers to act on your calls to action.

In this article, I’ll explain how to use YouTube cards to promote your business, products and services.

use youtube cards

Discover how to use YouTube Cards to promote your business.

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social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Vine Introduces New Camera: “The new camera offers powerful ways to edit your videos, as well as the ability to import existing videos on your phone and turn them into Vines.”

new camera on vine

“Whether you’ve imported a past video or shot a new one within the Vine app, you can edit your Vines faster and with more precision.”

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