5 Little-known YouTube Features for Marketers

social media how toAre you using YouTube as part of your social media marketing strategy?

Do you want to reach more viewers and optimize the quality of your videos?

There are a whole host of lesser-known YouTube features that creators need to utilize to improve the quality of their content and expand their reach.

In this article you’ll discover how to use these tools to increase watch time, attract subscribers and drive more traffic to your website.

#1: YouTube Audio Library

How many times have you watched a video online, only to exclaim afterwards that it was “the music that made it”?

Music evokes a strong emotional response in an audience. The right track has the power to create a really magical moment. Choose the wrong audio and you risk killing the mood in the blink of an eye.

It’s tough to find the right music for a video, especially if you’re on a budget. The YouTube Audio Library helps make the job a lot easier.

youtube audio library

Choose background music via the YouTube Audio Library to improve your video’s impact.

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New Google+ Design: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Google+ Introduces a New Look and New Navigation: There’s a new Google+ interface. These design changes add more white space, make Google+ easier to use and pave the way for future updates.

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YouTube Streams Live Video: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

YouTube Offers Live VideoYouTube Live allows you to “find the most compelling live events happening on YouTube and add events to your calendar. Subscribe to your favorite YouTube live-streaming partners to be notified of upcoming live streams on your customized homepage.”  This beta program offers live streaming to clients “in good standing.”

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