5 Little-known YouTube Features for Marketers

social media how toAre you using YouTube as part of your social media marketing strategy?

Do you want to reach more viewers and optimize the quality of your videos?

There are a whole host of lesser-known YouTube features that creators need to utilize to improve the quality of their content and expand their reach.

In this article you’ll discover how to use these tools to increase watch time, attract subscribers and drive more traffic to your website.

#1: YouTube Audio Library

How many times have you watched a video online, only to exclaim afterwards that it was “the music that made it”?

Music evokes a strong emotional response in an audience. The right track has the power to create a really magical moment. Choose the wrong audio and you risk killing the mood in the blink of an eye.

It’s tough to find the right music for a video, especially if you’re on a budget. The YouTube Audio Library helps make the job a lot easier.

youtube audio library

Choose background music via the YouTube Audio Library to improve your video’s impact.

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LinkedIn Video Ads: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Video Comes to Self-Serve LinkedIn Ads Platform: LinkedIn is rolling out video ads on their self-serve platform, LinkedIn Ads. “Video ads will appear in standard 300 x 250 ad units across the LinkedIn site and will compete for impressions similar to how traditional text and image ad formats do.”

linkedin video ads

"Video ads are currently available through the LinkedIn Ads self-serve interface."

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