Is quality Facebook traffic important to your business?
Use these five steps to help you get more traffic Facebook to your website.
#1: Make Sure You Have a Steady Stream of Shareable Content on Your Website
If you have a website that never changes, you’re going to struggle to get much traffic to it. Posting links to the same page on your site over and over is as futile as Sisyphus rolling the boulder up the hill.
These days, the name of the game is content marketing and you had better figure out how your business can participate.
The fresh, new content you post on your site is important—not only for social media marketing, but also for search engine optimization. Google rewards sites featuring fresh content with higher ranking. But you don’t have to post epic blog articles three times a week to win at the content marketing game. Posting something new and helpful once a week or even once a month can benefit your website traffic.
Did you know that when people share your website content on Facebook, you can turn that shared content into a Facebook ad?
You can do that with Domain Sponsored Stories.
Domain Sponsored Stories are inexpensive and easy to run, and you don’t need a Facebook Page to start a campaign.
In this blog post, you’ll learn what Domain Sponsored Stories are and how you can create your own today.
What Are Domain Sponsored Stories?
A domain is a website that you control.
A Sponsored Story is a Facebook ad that promotes the action performed by a Page or user’s friend, follower or fan.
A Domain Sponsored Story, then, is a Facebook ad that will promote a Facebook user’s interaction with a website that is under your control.
What Do Domain Sponsored Stories Look Like?
Do you openly reveal your pricing online?
We know that if we look hard enough online, we can usually find what we’re looking for.
And that includes the price of any product or service.
Facebook provides a selection of free plugins.
By the time you’re finished reading this article, you’ll understand your options for turning your website into a social hub and how to get started.
Why Facebook on Your Website?
Facebook has a grand vision: to connect the entire Internet, and every website on it, with a layer of social integration. The social network behemoth has been developing tools to assist in the spread of this vision since the introduction of the Open Graph in 2009.
Now, with over 10 social plugins available to the public (and free of charge!), website owners need to decide how best to utilize the available tools for their businesses. The first question you’re probably asking is: Do they even work?
Let’s look at some of the stats from SearchEngineLand:
Social media success sometimes appears arbitrary.
Perhaps you’ve wondered, “Why does company X generate leads and business from their social activity while my company wastes resources on blogs that don’t get read and tweets that go unanswered?”
Social media is so new, sometimes the path to success is unclear and it’s easy to lose your way.
Brian talks about how social media and search engine optimization (SEO) go well together.
You’ll find out why smart SEO pros participate in social media and how social media can send traffic to your website and improve your website ranking.
Be sure to check out the takeaways below after you watch the video.
We relied 100% on social media tactics to drive traffic to this site.
In less than 5 months, Social Media Examiner was declared the #1 small business blog in the world by Technorati, added more than 13,000 email subscribers, brought nearly 100,000 people a month to the site and is ranked as one of the top 4200 websites in all of America by Alexa.
We didn’t advertise, didn’t rely on the press and almost none of our traffic is coming from search engines. Nearly overnight, this site has become a top destination for businesses.