26 Creative Ways to Publish Social Media Updates

social media how to Are you struggling to find ideas for posts on Twitter, Facebook and Google+?

Do you need to come up with additional social media updates?

Even seasoned social media marketers can find it difficult to keep up with the demand for fresh content.

In this article you’ll discover 26 (A to Z style) prompts to help you deliver a never-ending supply of social media updates.

26 social media updates

Find 26 ways to publish updates on social media.

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How to Get Started With Visual Content Marketing

social media how to Do you want to use visual content in your social media marketing?

Do you need help getting started?

You don’t have to be a professional designer or photographer to create interesting images and video.

In this article I’ll share tools and tips for adding visual content to your marketing mix.

visual content tools and tips

Get started with visual content.

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How to Combine Text and Visual Content for Better Social Engagement

social media how to

Do you keep text and image updates separate?

Have you considered how text and visual content complement each other?

Pairing visual content with clever, descriptive text can create a true marketing force that leads to more interaction.

In this article I’ll show you seven ways companies are using visual content to get better overall engagement.

using text and visual content

Find out how text and visual content engage your followers and fans.

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How to Use Twitter Animated GIFs to Improve Your Marketing

social media how toDoes your Twitter marketing need a new twist?

Have you considered using Twitter animated GIFs in your tweets?

Twitter’s newest feature lets you include animated images, called GIFs, in your tweets.

Twitter animated GIFs add more interest to images and are a great way to gain exposure on Twitter.

In this article you’ll discover three ways you can use animated GIFs as a Twitter marketing tactic for your business.

Why Twitter Animated GIFs?

You’ve probably seen an animated GIF, but may not have known what it was called. Animated GIFs are short clips of images (from movies, individual pictures, etc.) that play on a loop. Here’s an example Pizza Hut shared on its Twitter account:

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6 Ways to Get Your Tweets Noticed

social media how to Do people pay attention to your tweets?

Are you customizing your tweets for maximum attention?

About 500 million tweets are sent every day. That’s roughly 5,800 tweets posted each second. Competing with that is a challenge.

In this article you’ll discover six ways to improve your tweets and get noticed.

#1: Personalize Retweets

Many people like to tweet out blog posts they’ve read. The path of least resistance is to click the Tweet This! button on the post. Those widgets are usually pre-populated with the title of the article, the link and the handle of the website or author. You don’t have to do anything but hit the button!

get your tweets noticed

Build a larger audience on Twitter.

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How to Use Visual Content for Real-Time Engagement

social media how to Is visual content part of your social media strategy?

Is your content flexible enough to engage fans in real time?

Your audience is never more primed to share content than when they’re “in the moment” at an event, on location or while experiencing your brand.

In this article I’ll show you four ways you can use visual content to motivate real-time interaction.

Why Real-Time Interaction

If you want fans to take an action (e.g., share an image, post a picture or enter a contest), you need to tap into the moments when they’re most likely to do it. And those moments are usually during an event, not after.

real-time visual content engagement

Find out how to use visual content for real-time engagement.

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9 LinkedIn Marketing Tips From the Pros

social media how to

Would you like to improve your LinkedIn marketing?

Are you wondering what LinkedIn marketing tips the pros like to use?

We asked top social media pros to share their hottest LinkedIn marketing tactics.

In this article you’ll discover strategies the pros use to boost their LinkedIn marketing.

9 linkedin marketing tips

Find out what’s working in LinkedIn marketing today.

#1: Use LinkedIn Sponsored Updates

melonie dodaro twitter pic

Melonie Dodaro

One of my hottest LinkedIn tips for marketers would be to make use of LinkedIn sponsored updates.

Sponsored updates provide a better way to put your content in front of key influencers and decision makers on LinkedIn, which will ultimately help you build your credibility as an expert in your niche and increase your exposure to people who are not in your network.

Because of the ability to narrowly limit the audience for the update, you’re able to make the best use of the investment you choose to allocate to sponsored updates.

target your sponsored update

Target your sponsored update by location, company name, company category, job title, job category, schools attended and LinkedIn groups.

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How to Use Tumblr for Business

social media how toHave you used Tumblr as a social marketing platform?

Would you like to reach an audience ready to share your creative content?

For companies with strong visual content Tumblr is a largely untapped opportunity.

In this article I’ll show you five companies using Tumblr to reach a new audience that values creativity and fun.

Why Tumblr?

If you had the chance to market on a site with upwards of 300 million unique visitors every month, would you do it?

What if that same site extended post life beyond a few days and catered to a younger demographic more interested in sharing content than creating it (thus giving you a better chance at going viral)?

tumblr home page image

Tumblr holds a lot of marketing potential.

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How to Make Twitter In-Stream Images Stand Out

social media how to Are you sharing pictures in your Twitter updates?

Do you want to know how to make your pictures stand out on Twitter?

Twitter’s in-stream preview images highlight your shared visual content, so make the most of them.

In this article I’ll show you four ways to get your Twitter followers to pay attention to your pictures.

#1: Prep Photos for Automatic Resizing

Twitter’s in-stream preview lets users share and view photos right in their feeds, without having to click a link. It’s handy.

What’s not handy, though, is that Twitter automatically chooses a section of your image to display in the in-stream preview, forcing anyone who wants to see the whole thing to actually click on the tweet. That kind of defeats the purpose of in-stream preview.

For example, if I want to tweet this image of me working with my team, I could just upload the image to Twitter, send the update and call it a day. But I have no idea what part of that image is going to make it into the in-stream preview.

image for twitter

How do I know which part of my picture will show up in preview?

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