Do they inspire your readers to take action?
When used strategically images, slide decks and infographics can drive traffic to your business. They also offer the opportunity to provide further value through your content.
In this article I’ll share three creative examples from businesses that used visual content to drive traffic and get results.
Want to know which types of images get more interaction?
The most engaging posts on social media are the ones that include images. Certain types of images receive more shares than others.
In this article I’ll share the seven types of images that get the most engagement.
Want to know what types of pins get attention?
Viewing what works for others on Pinterest is an excellent way to get inspired for your own pins.
In this article I’ll share five types of images the Pinterest community loves and explain what makes them so popular.
Are your visuals driving social media traffic?
People engage better with visual content because it’s easier to understand, can tell a story and evoke emotions more easily than written posts.
In this article I’ll show you 11 ways to increase social sharing and fan engagement with images.
Are you interested in finding ways to create more shareable visual content quickly and easily?
To learn how to create shareable images that enhance your social media marketing, I interview Kim Garst.
More About This Show
The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.
In this episode I interview Kim Garst, CEO of Boom Social, a social media marketing consultancy. Kim’s also an expert in using visuals for social media marketing. She’s the author of a new book, Will the Real You Please Stand Up: Show Up, Be Authentic, and Prosper in Social Media.
Kim explores visual content and how it can enhance your social media marketing.
You’ll discover the importance of using visual content in your social media marketing; the different types of visual content you can create for your brand or business; and the best tools, apps and resources for creating visual content at your desktop or on the go.
Share your feedback, read the show notes and get the links mentioned in this episode below.
Do you use fonts, colors and clever effects to make your company’s images more recognizable?
Graphics that are consistent with your company’s established image increase your audience engagement by creating familiarity.
In this article you’ll discover how to use simple design tactics to help your audience instantly associate your pictures with your brand.
Are you advertising on social media?
Do you want more attention for your social media ads?
The way you design your ad impacts how much attention it gets with social media.
In this article you’ll discover what the brain pays attention to and tactics for holding that attention.
How Attraction Works
Each second, your senses are bombarded by over two billion bits of data. The only thing that keeps your brain from being overwhelmed is the reticular activating system [RAS]. This system works like a filter, deciding what data should be passed on to your brain for processing and what should be ignored.
In other words, it decides what you pay attention to.
Do you use them to extend your brand recognition?
The way logos, fonts and colors work together in social media images is an important part of gaining brand attention.
In this article you’ll discover how to make your social profiles and visual content align to reinforce your brand and catch your audience’s eye.
Are you making different images for each type of social share?
Creating one image that looks good on several networks saves time, money and improves your visibility.
In this article you’ll discover how to create one image to share across three social channels–Facebook, Twitter and LinkedIn.
Why Make One Image?
Images play an important role in social media marketing and many marketers today are investing in creating eye-catching images to share. But Twitter, LinkedIn and Facebook can have a dizzying number of recommended sizes.
Creating separate images to look good on each social channel can be time-consuming and costly.