5 Creative Ways to Drive More Traffic to Your Blog Posts

social media how toDo you want more traffic to your blog?

Are you struggling to catch the attention of more readers?

Does this sound familiar? You write an amazing piece of content. You made sure to craft an attention-grabbing headline. You share the link on Twitter, Facebook, even Google+.

Then you wait in breathless anticipation for your share count to skyrocket. Except it doesn’t.

Never fear, in this article you’ll find fresh ideas to generate buzz and get your posts noticed.

two prong

Use a two-pronged approach with a variety of platforms and different types of media to get your post shared. Image source: iStockPhoto.

Promote Your Article Across a “Wider” Variety of Platforms

Everyone is using Twitter, Facebook, Google+ and LinkedIn to promote their content. It’s tempting to focus only on these four networks because they have popularity and community numbers on their side.

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5 Mobile Video Apps to Boost Online Engagement

social media toolsDo you want to use videos to market your business?

Are you wondering if there are simple mobile apps to make this possible?

In this article I’ll review five mobile video apps and share how they can boost your online engagement.

Why Mobile Video?

Vine, Twitter’s mobile video app, has business and marketing professionals considering the numerous ways video apps can be used to increase engagement.

Ekaterina Walter, social innovator at Intel and author of Think Like Zuck, recently predicted that “2013 will be the year of visual marketing”. Walter based this prediction, in part, on the fact that “…visuals and video done right are highly effective in cutting through the noise.”

This prediction has already proven true with a burst of new video apps and upgrades hitting the market. And some of these offer unique opportunities for savvy marketers.

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16 Ways Businesses Are Using Twitter Vine

social media tools

Are you wondering how the new Twitter Vine (think ultra short videos) could work for your business?

Vine is a new mobile app that allows you to capture life from your mobile device in short, six-second looping videos.

You can share these short videos with your Twitter followers and Facebook friends.

Think of it as Instagram, except with videos instead of pictures.

In today’s post, I’ll show you some creative uses of Vine for business.

Editor’s note: You can click on any video to pause it.

#1: Engage Your Followers in Conversation

Start a conversation with your followers using a Vine video.

Simon & Schuster does this by not just asking what followers will be reading this weekend—they give them visual cues on what they could be reading.

It could spark any reader to go to their local bookstore or order a new title online. Hence this update is great for engagement and sales.

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Twitter Mobile Video: This Week in Social Media

social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter Adds Mobile Video Capabilitity: Twitter introduces Vine, “a mobile service that lets you capture and share short looping videos. Like Tweets, the brevity of videos on Vine (6 seconds or less) inspires creativity.”  You can find out more about this standalone app here. Click the video to pause it.

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