How Mashable Evolved Into a Major Media Company
In this video I interview Adam Ostrow, editor in chief of the successful blog Mashable. Adam shares insights into how Mashable evolved into a major media company.
He also talks about how blogging has transformed the world of media and the social media trends you need to follow.
Be sure to check out the takeaways below after you watch the video.
How Cisco Uses Social Media to Connect With Customers
In this video I interview LaSandra Brill, the social media marketing manager at Cisco. She talks about the cool stuff Cisco is doing with social media.
LaSandra shares insights into how Cisco reached 90 times the audience at one-sixth the cost on a recent social media product launch and how they did this compared to a similar launch using traditional marketing. You’ll also hear about other ways Cisco uses social media to deepen relationships and connect with customers.
Be sure to check out the takeaways below after you watch the video.
What Makes Videos Go Viral?
In this video I interview Scott Stratten, author of the book Un-Marketing. Scott talks about why he believes businesses need to stop marketing and start engaging.
You’ll discover the biggest marketing mistakes businesses make today and how to remedy them. Scott also talks about some of his successful video marketing campaigns and shares great tips on how to make viral videos.
Be sure to check out the takeaways below after you watch the video.
26 Ways to Engage With Customers Using Video
Are you using video to connect with customers and prospects? Videos will enhance client communication and collaboration, and help support and drive new business.
In this post we’ll cover 26 ways you can engage and interact with your customers by using video in several different forms.
Like its predecessors in the five A-Z guides published here on Social Media Examiner—Twitter, Facebook, LinkedIn, blogs and Lead Generation—we’ll cover a lot of territory and introduce solutions to give you ideas about where you may want to spend time exploring video options for your business.
How to Grow a Blog Community With Social Media
In this video I interview Darren Rowse, co-author of the best-selling book ProBlogger and founder of the popular blog ProBlogger. You’ll find out how blogging has changed and what you need to know to adapt to these changes.
Darren talks about how he uses social media to build stronger relationships with his blog audience and gives you tips to find which social media platforms work best for your blog.
Be sure to check out the takeaways below after you watch the video.
Top Marketing Tips For Updated Facebook Pages
Are you struggling to understand how to get the most out of your Facebook Page after the recent upgrade? Do you want to know how to build your brand through Facebook Pages?
Then be sure to watch this edition of Social Media Examiner TV with our host Mari Smith.
In this episode, Mari gives you an in-depth look at Facebook Fan Pages, all the recent changes, what they mean to you and lots of new Facebook marketing tips.
Share your feedback and see the show notes below!
Why Most Businesses Get Facebook Wrong
In this video I interview Jay Baer, co-author of the new book The Now Revolution and founder of the popular social media blog Convince and Convert. Jay shares why it’s important for companies to embrace social media now.
He also talks a lot about why Facebook can have a big impact on business, and explains why most companies approach Facebook the wrong way and what they need to do instead.
Be sure to check out the takeaways below after you watch the video.
