Want to know what the changes mean for marketers?
In addition to a brand-new logo, Instagram has rolled out updates to its ad products, video features, and news feed algorithm.
In this article, you’ll discover how the most recent Instagram changes can affect your marketing.14 Comments
Looking for ways to keep production costs low?
Creating a video doesn’t have to cost you hundreds of thousands of dollars in high-end production tactics like live actors or 3-D renderings.
In this article you’ll discover how to create and promote social media video on a budget.19 Comments
Wondering how video is working for you on Facebook?
To make informed decisions about using video on Facebook, you need to have a good understanding of how your fans consume it.
In this article you’ll discover three ways to analyze video posts on Facebook.
Looking for tips to get started with video?
Making the right decisions in three key areas will help you create videos that engage people.
In this article you’ll discover three steps to add video to your social media marketing.24 Comments
Are you using Facebook native video?
When you publish videos to Facebook, the result is high visibility and a greater likelihood of engagement.
In this article I’ll share seven ways to connect with your audience using Facebook native video.9 Comments
Do you team up with influencers for video campaigns?
Potential customers turn to YouTube influencers to discover products and get reviews, tips and tutorials on everything from makeup to their next mattress purchase.
In this article I’ll share six tips to help you partner with influencers on YouTube to get the word out about your company.18 Comments
Want to discover the best kinds of videos to make and the best times to present them?
Different types of video should be used at different times to help your audience connect with your products and services. A new prospect has much different needs than an established customer.
In this article I’ll share seven ways to use the right type of video at the right time to increase traffic and conversions throughout the sales cycle.9 Comments