And if you work for a business or own one, it’s likely that social media marketing is on your radar. More and more marketing dollars are beginning to shift toward social media marketing and this trend only continues to climb.
A lot is happening in the world of social media. Here’s a quick summary of recent major research findings:
#1: By 2010, 26 Million (1 in 7) U.S. Adults Will Use Twitter Monthly
A new study by eMarketer surpasses their previous estimates of Twitter usage. The study, conducted just last month, found the following: “In 2009, there will be 18 million U.S. adults who access Twitter on any platform at least monthly. That represents a 200% increase over 2008 levels. Usage will reach 26 million U.S. adults in 2010, a further 44.4% climb.”