social media how toAre your social media marketing efforts working?

Wondering which key performance indicators (KPIs) matter on each platform?

In addition to revenue, there is real value in knowing how many people engage with your social media posts.

In this article, you’ll discover which KPIs to track for Twitter, Facebook, LinkedIn, and Instagram.

How to Track Social Media Metrics on Four Social Networks by Joe Griffin on Social Media Examiner

How to Track Social Media Metrics on Four Social Networks by Joe Griffin on Social Media Examiner.

Continue Reading

social media how toHave you heard of Twitter Moments?

Wondering how Twitter Moments can help you promote your business?

Twitter Moments lets you combine groups of selected tweets, sharing your message in more detail.

In this article, you’ll discover how to create and use Twitter Moments for your business.

How to Use Twitter Moments for Business by Ana Gotter on Social Media Examiner.

How to Use Twitter Moments for Business by Ana Gotter on Social Media Examiner.

Continue Reading

social media how toWant to improve the performance of your Twitter ads?

Do you know how to use website conversion ads on Twitter?

Whether you’re looking to increase downloads of an ebook or get more sales, the Website Conversions objective will improve the performance of your Twitter ads.

In this article, you’ll discover how to get started with Twitter’s new website conversion ads.

how to use twitter conversion ads for website

Discover how to use website conversion ads on Twitter.

Continue Reading

social media how toDo you want to reach more locals with Twitter?

Wondering how to build connections in a specific location?

Using geolocation data can help you find the right people to connect with on Twitter.

In this article, you’ll discover three ways to use geolocation coordinates to build stronger connections with Twitter.

local twitter search using geolocation

Discover three ways to use geolocation with Twitter to improve your local marketing.

Continue Reading

social media toolsDo you use Twitter for business?

Looking for tools to optimize your Twitter experience?

Using browser extensions to enhance your Twitter marketing will save you time and streamline your workflow.

In this article, you’ll discover five browser extensions to improve your Twitter marketing experience.

save time on twitter marketing with browser extension tools

Discover five browser extensions for Twitter marketers.

Continue Reading

social media how toDo you want to build deeper relationships with your Twitter followers?

Looking for easy ways to create loyal fans on Twitter?

To reap the full benefits of Twitter, approach your engagement in a personable way.

In this article, you’ll discover five ways to turn your Twitter followers into loyal fans.

increase loyalty among followers on twitter

Discover five tips to increase loyalty among your Twitter fans.

Continue Reading

social media how toAre you maximizing your Twitter marketing exposure?

Have you heard of Twitter cards?

Twitter cards help you attract more attention in the news feed, mine valuable analytics, and get better results from your ads.

In this article, you’ll discover how to use Twitter cards to enhance your exposure.

implement twitter cards for my business

Discover how to use Twitter cards for more business exposure.

Continue Reading

social media how toIs video a part of your marketing?

Wondering how to best tailor your videos for the top social networks?

When you play to each social network’s audience’s expectations, your video will get more views and engagement.

In this article, you’ll discover how to optimize your video for better performance on YouTube, Facebook, Instagram, and Twitter.

tailor videos for each social network

Discover how to optimize your videos for popular social platforms.

Continue Reading

Are you curious about Twitter ads?

Want to discover the benefits of Twitter advertising?

To explore what you need to know to get started with Twitter ads, I interview Neal Schaffer.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview Neal Schaffer, author of Maximize Your Social and co-founder of the Social Tools Summit. Neal also runs PDCA Social, a social media agency.

Neal explores Twitter ads and what marketers need to know.

You’ll discover some of the differences between Twitter and Facebook ads.

podcast 216 neal schaffer twitter ads

Listen as Neal Schaffer shares what marketers need to know about how to advertise with Twitter.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, or Stitcher.

Continue Reading