5 Unusual Ways to Benefit from Twitter Ads

social media how to Are your Twitter ad campaigns giving you the results you expect?

Are you using Twitter’s advertising and remarketing options?

Twitter ads allow you to reach a highly targeted audience so you can recapture lost sales, improve newsletter open rates, find qualified leads and more.

In this article you’ll discover five Twitter advertising tactics to help you meet your goals.

benefits of twitter ads

Find out how you can benefit from using Tiwtter ads.

#1: Close Uncompleted Sales

If you have an online shop as part of your website, you know how frustrating it is when visitors abandon the shopping process. With Twitter tailored audiences, you have a chance to recover those sales by remarketing to buyers who didn’t complete a sale.

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5 Ways to Boost Your Twitter Engagement

social media how to Is your Twitter engagement lagging?

Are you looking for tips to get your numbers back up?

A few simple tweaks can get you more attention and interaction on Twitter.

In this article you’ll discover five ways to improve your tweets and up your engagement.

boost twitter engagement

Find 5 ways to boost Twitter engagement.

#1: Refine Your Twitter Bio

The most important thing you can do on Twitter is optimize your bio.

Even if people never read a single tweet, they’ll see your bio. And when they do, they’ll make a snap decision about whether to follow you.

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How to Become a Twitter Influencer: Science and Practice

social media how to

Do you want to be a sought-after resource in your niche?

Do you need tips on how to become a Twitter influencer?

To be a leader on Twitter, it’s important to understand the dynamics of Twitter conversations and the role of influencers.

In this article I’ll show you the two most important types of Twitter influencers and how you can become one.

become a twitter influencer

Find out how you can become a Twitter influencer.

Study and Map Twitter Conversations

Recently, the Pew Research Group and the Social Media Research Foundation conducted an in-depth study of Twitter conversations. They examined thousands of conversations, including the roles of hashtags, retweets, follows, mentions and specific words. They then created maps of multiple subjects to discern patterns and structures.

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7 Simple Twitter Marketing Tips to Improve Your Results

social media how toAre you looking for easy ways to improve your Twitter marketing?

Have you thought about how getting back to basics can lend a new perspective?

Even Twitter’s most advanced users may be missing out on engagement opportunities if they aren’t bothering to optimize Twitter’s basic features.

In this article I’ll show you easy Twitter marketing ideas you can put to use right away.

7 twitter marketing tips

Improve your results with these 7 Twitter marketing tips.

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12 Twitter Marketing Tips From the Pros

social media how toAre you using the latest Twitter marketing tactics?

Do you want to raise the bar on your Twitter marketing?

We asked top Twitter pros to share the tips and tricks they’re using to make a difference in their own Twitter marketing.

In this article you’ll discover 12 Twitter marketing tips to help you get the most out of Twitter today.

12 twitter tips from pros

Find 12 pro tips for improving your Twitter marketing.

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How to Use Twitter Remarketing Ads to Target Site Visitors

social media how toAre you using Twitter ads?

Would you like to use remarketing to lower your overall cost per lead?

Twitter recently announced you can now use both Twitter ads and Twitter cards to remarket to existing customers and leads.

In this article I’ll show you how to set up Twitter ads so you can remarket to your target audience on Twitter.

Why Twitter Remarketing?

All brands want to be top of mind. When a user is ready buy a product or engage a service, you want them to think of you first. Remarketing is a strong step toward that goal.

Thanks to the latest developments in Twitter ads, you can now use promoted tweets and Twitter cards to remarket only to the users who have visited your website. Remarketing to them makes sense because they are more likely to convert.

creating a campaign in twitter ads

Use Twitter ads to remarket to the audience most likely to convert.

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How to Use Twitter Animated GIFs to Improve Your Marketing

social media how toDoes your Twitter marketing need a new twist?

Have you considered using Twitter animated GIFs in your tweets?

Twitter’s newest feature lets you include animated images, called GIFs, in your tweets.

Twitter animated GIFs add more interest to images and are a great way to gain exposure on Twitter.

In this article you’ll discover three ways you can use animated GIFs as a Twitter marketing tactic for your business.

Why Twitter Animated GIFs?

You’ve probably seen an animated GIF, but may not have known what it was called. Animated GIFs are short clips of images (from movies, individual pictures, etc.) that play on a loop. Here’s an example Pizza Hut shared on its Twitter account:

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10 Twitter Tactics to Increase Your Engagement

social media how toDo your tweets get noticed?

Are you getting enough engagement on Twitter?

Twitter’s true value is in its engagement. Unless people are engaging with you on Twitter, you’re wasting your time.

In this article I’ll share 10 tweeting techniques that lead to better engagement.

#1: Keep Tweets Under 110 Characters 

Twitter’s legendary character restriction seems short, but if you’re maxing out your character count, your tweets are too long.

Shorter tweets with around 110 characters get 17% higher engagement, and there’s a reason for that. When you leave room in a tweet, it makes it easier for people to retweet you and add their own commentary.

10 twitter tips

Learn 10 tips for increasing engagement on Twitter.

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6 Ways to Get Your Tweets Noticed

social media how to Do people pay attention to your tweets?

Are you customizing your tweets for maximum attention?

About 500 million tweets are sent every day. That’s roughly 5,800 tweets posted each second. Competing with that is a challenge.

In this article you’ll discover six ways to improve your tweets and get noticed.

#1: Personalize Retweets

Many people like to tweet out blog posts they’ve read. The path of least resistance is to click the Tweet This! button on the post. Those widgets are usually pre-populated with the title of the article, the link and the handle of the website or author. You don’t have to do anything but hit the button!

get your tweets noticed

Build a larger audience on Twitter.

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