Do you keep text and image updates separate?
Have you considered how text and visual content complement each other?
Pairing visual content with clever, descriptive text can create a true marketing force that leads to more interaction.
In this article I’ll show you seven ways companies are using visual content to get better overall engagement.
Do you want to raise the bar on your Twitter marketing?
We asked top Twitter pros to share the tips and tricks they’re using to make a difference in their own Twitter marketing.
In this article you’ll discover 12 Twitter marketing tips to help you get the most out of Twitter today.
Are you customizing your tweets for maximum attention?
About 500 million tweets are sent every day. That’s roughly 5,800 tweets posted each second. Competing with that is a challenge.
In this article you’ll discover six ways to improve your tweets and get noticed.
#1: Personalize Retweets
Many people like to tweet out blog posts they’ve read. The path of least resistance is to click the Tweet This! button on the post. Those widgets are usually pre-populated with the title of the article, the link and the handle of the website or author. You don’t have to do anything but hit the button!
Have you tried paid social media advertising?
Twitter and LinkedIn offer opportunities to target leads in a cost-effective way.
In this article you’ll discover six options to target clients using Twitter and LinkedIn advertising.
Targeting Options for Twitter Advertising
1. Appeal to Similar Audiences
Twitter’s promoted tweets cost about $0.55 per click. They’re a budget-friendly solution when you want to build authority and get noticed in a new market or by a prospective client.
Are you struggling to build an engaging Twitter community?
Do you want to lead relevant conversations, but aren’t sure where to begin?
Standard auto-tweets aren’t going to cut it. Your top priority should be creating helpful, authentic interactions.
In this article I’ll tell you six ways you can start Twitter conversations and keep your followers’ attention.
#1: Make Your Twitter Profile Inviting
When someone is looking for you or your brand on Twitter, the first thing they’ll do is search for you, and then they’ll check out your profile. If you want more followers, this is their first stop, so make it pop!
SpareFoot is an example of a Twitter profile done right. They’ve humanized their brand by showing employees having fun in their creative office space.
Do you wonder how Twitter can help your business?
By being an active part of the Twitter community and sharing the right mix of content, you can reach a larger audience, generate more leads and become the go-to source when customers are ready to buy.
In this article I’ll show you how nine small businesses use Twitter to cater to their audiences, find prospects and expand brand recognition.
Why Twitter for Small Businesses?
Twitter has evolved a lot since 2007. It used to be about conversations, but these days some would say it’s just another way to push out marketing messages and links without true engagement with customers.
Want to expand your Twitter business network? Looking for a way to get to know someone better before connecting with them outside of Twitter?
Twitter interviews are the answer. Twitter interviews are simply interviews where the conversation is carried out entirely in tweets. Here’s a few of the benefits of Twitter interviews:
- You learn more about the people you interview.
- You show your Twitter audience whom you are interested in connecting with.
- You give others the opportunity to share more about themselves.
Twitter interviews can be fun for everyone when you do them right.