Twitter changed their account profiles so you can visually tell the story of your business.
With a little thought and planning, you can now create a Twitter page that performs like a business welcome page for existing and potential customers.
And you can instantly publish your story to desktop and mobile Twitter users.
What’s New With Twitter
Twitter recently announced changes to Twitter account profiles and headers. These changes include:
- New profile header images. Now, your Twitter account starts with a main image, much like the Facebook timeline format’s cover image, but with some important differences.
- Updated photo streams. It’s easier than ever to highlight images you have posted with your tweets and share them with your followers.
- New mobile apps for Android, iPhone and iPad. These Twitter changes are not just on the desktop. They rolled out to most mobile devices at the same time.
The Twitterverse has been buzzing with the latest US Open Tennis Tournament news.
What can tennis teach your business about Twitter? You’d be surprised.
Preparing for this year’s grand slam, I began to research and follow popular players on Twitter. I was curious how these big celebrities fared on the 140-character–driven platform.
The outcome of my research resulted in nine takeaways that brands and businesses can use to help improve their Twitter stream.
Take these tips from the tennis pros and your Twitter stream will be serving up aces.
Great tennis tweeters, like Novak Djokovic, capitalize on their celebrity and build synergistic communities around Twitter.
Novak has created a branded page on the celebrity social network WhoSay. He then pushes photos from his Whosay mobile app directly to Twitter. The third-party app does all the work, shortens the link and allows for an active new community to thrive directly on Whosay.
The good news is that you can easily revitalize your Twitter experience!
Here are 16 ways to bring new life and renewed business purpose to your Twitter efforts.
#1: Organize whom you follow with lists
There are many people you need to follow on Twitter for business reasons such as customers, suppliers, neighboring businesses, peers and competitors. As the number of people you follow grows, so does the noise. It gets harder to hear the important messages among all of the others.
So how can you make sure you don’t miss anything important? Use Twitter lists.
Kimarie shares how Wells Fargo uses Twitter to improve customer support. You’ll also discover how she documents Twitter interactions to monitor customer sentiment and uses the data to develop a business case for social media investment.
Be sure to check out the takeaways below after you watch the video.
Twitter is just over 5 years old and its users are sending more than 200 million tweets per day. This means your own tweets are just droplets in an ocean of content.
The good news is all of that content can become actionable insight.
Here are four ways to use Twitter data to optimize your social media activities for maximum exposure and effectiveness.
#1: Analyze your best topics and tweets with Crowdbooster
Do you want to get the most from Twitter? Because Twitter is so quick and easy to use, it’s also easy to get lost in the conversations.
Here are four tips to help you focus your Twitter efforts to get the maximum benefits for your business.
#1: Define your business goals and objectives
You know that the Internet puts your business within a few keystrokes of people anywhere around the world. But did you know that social media tools, especially Twitter, help you pinpoint people who live and work in your neighborhood?
Twitter allows you to locate people who live or tweet in your city or neighborhood, people you know, as well as people you don’t yet know. This makes Twitter the ideal tool for infiltrating your neighborhood.