Twitter Marketing: How to Use Twitter for Business
Do you use Twitter for your business?
Are you wondering how Twitter can help you build relationships?
To learn about Twitter marketing and how it can help your business, I interview Mark W. Schaefer for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Mark Schaefer, author of Return on Influence and The Tao of Twitter. He’s also a marketing faculty member at Rutgers University and he blogs at Grow.
Mark shares how he uses Twitter to create stronger business relationships and improve customer service.
You’ll learn about the best Twitter tools and how they can fit into your marketing strategy.
Share your feedback, read the show notes and get the links mentioned in this episode below!
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You can also subscribe via iTunes, RSS, Stitcher or Blackberry.17 Twitter Marketing Tips From the Pros
Are you looking for fresh ideas to improve your Twitter marketing?
We sought out hot Twitter tips from the pros. Keep reading for inspiration.
Now’s not the time to let your Twitter marketing go stale.
Twitter has already grown more in the last 9 months than in the last 5 years and this trend is expected to continue.
How does Twitter fit into your social media marketing? Here are 17 Twitter marketing tips shared by Social Media Examiner’s writers. 
Startup Company Eliminates the Cold Call With Twitter
Many salespeople swear by cold calling. But the inherent problem with it? Interrupting people when they’re otherwise engaged. The person might be amenable – or might be turned off.
“We spent a lot of time cold calling or direct emailing,” said Craig Robertson, co-founder and CEO of ecycler.com. “We would catch people when they were busy and they didn’t want to talk to us.”
ecycler.com, founded in 2009, is an Internet-age twist on the cash-for-cans concept. Rooted in the belief that one man’s trash is another man’s treasure, the site connects recycling discarders with collectors for mutual benefit. 
5 Ways to Use Twitter to Connect With Local Customers
Does your business rely on local customers? Are you looking for ways to make your business more visible in your neighborhood?
You know that the Internet puts your business within a few keystrokes of people anywhere around the world. But did you know that social media tools, especially Twitter, help you pinpoint people who live and work in your neighborhood?
Twitter allows you to locate people who live or tweet in your city or neighborhood, people you know, as well as people you don’t yet know. This makes Twitter the ideal tool for infiltrating your neighborhood. 
How to Build Your Twitter Tribe
Do you want to build a loyal and engaged Twitter following (a tribe if you will)?
If so, this article is for you. It will show you how to find people and what to do to engage them.
Find the right people—build the right community
This is a tricky headline. As if there’s something like the “right” community waiting for you out there. Yet focusing firmly on the people you want to interact with will pay off greatly. Following those who show a real connection to your niche is key to getting the return out of your Twitter conversations.
A fundamental question when creating your own tribe is to ask yourself, “Whom can I help on Twitter?” 
5 New Twitter Tools Worth Exploring
Are you looking for new apps to enhance your Twitter experience? Twitter has turned into a major real-time news source and is no longer a procrastination tool.
In order for us to filter and manage the ever-dynamic Twitter, a number of new apps have emerged.
This article will cover five new tools to help make it easier for you to reach your social media goals and help you keep up with the “latest” on Twitter. 
How to Use the New Twitter User Interface
Welcome to Social Media Examiner TV with your host Mari Smith. In this episode, Mari reviews the new Twitter user interface.
Mari shows you how the new design impacts the way you use Twitter and how you can use popular Twitter clients and apps in conjunction with it to improve your Twitter networking. And at the end of the show, Mari gives you a hot Facebook marketing tip.
Share your feedback and read the show notes below!






