How to Optimize Your Tweets for Search


social media how toDo you want more exposure for your Twitter account?

Have you thought about applying SEO tactics to your Twitter marketing?

With a few simple techniques, you can increase the chances that your Twitter account shows up in both Twitter and Google search.

In this article you’ll discover how to improve the visibility of your Twitter account with SEO.

optimize tweets for search

Discover how to optimize your tweets for search.

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5 Twitter Tools to Boost Your Productivity


social media toolsDo you struggle to keep up with your Twitter activities?

Interested in tools to improve productivity?

Managing your Twitter account doesn’t have to consume all your time. There are tools that can make the work easier.

In this article you’ll discover five Twitter tools to boost your productivity.

twitter tools for productivity

Discover five productivity-boosting Twitter tools.

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How to Host and Promote a Twitter Chat


social media how toDo you use Twitter to market your business?

Have you thought about hosting chats?

Twitter chats are a great way to connect with customers and prospects, build authority and gain exposure for your business.

In this article you’ll discover how to prepare, promote and host a Twitter chat.

host and promote twitter chat

Discover how to host and promote Twitter chats.

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How to Find More Customers With Twitter


social media how toDo you want to find new customers for your business?

Have you considered searching for them on Twitter?

Thanks to public updates, searchable bios and a plethora of third-party tools, you can find customers on Twitter easier than you can on any other network.

In this article I’ll show you how to find your current and future customers on Twitter, without advertising.

#1: Start With a Strong Profile

Before you start looking for potential customers on Twitter, you need to make sure that any potential customers who visit your profile know who you are and what you do.

find more customers with twitter

Discover how to find more customers with Twitter.

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How to Use Twitter Direct Messages for Customer Service


social media how toDo you use Twitter for business?

Want to improve communication with customers?

Twitter’s recent tweaks to its direct message feature make it easier for users to reach you directly.

In this article you’ll learn how to use Twitter’s updated direct messages feature to improve communication with your customers.

use twitter direct messages for customer service

Discover how to use Twitter’s direct messages for customer service.

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7 Tips for Getting Started With Twitter Marketing


social media how toAre you building a presence on Twitter?

Want to start with a solid foundation?

Twitter is a great platform for establishing yourself, growing an audience and making important connections.

In this article you’ll discover what you need to do to get the best results from Twitter.

seven twitter marketing tips

Discover seven tips for getting started with Twitter marketing.

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Twitter for Business: What Smart Marketers Are Doing With Twitter


Do you use Twitter to promote your business?

Want to discover how to connect with your audience and engage on Twitter?

To learn how to use Twitter for business, I interview Laura Fitton.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Laura Fitton, co-author of Twitter for Dummies. She’s also founded OneForty (a Twitter app store) and now she is the Inbound Marketing Evangelist at HubSpot.

Laura and I will explore Twitter marketing.

You’ll discover how to market yourself on Twitter, develop relationships using the platform and more.

“podcast

Listen as Laura Fitton shares what smart marketers are doing on Twitter.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

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6 Ways to Improve Your Twitter Marketing Results


social media how toAre you satisfied with your results on Twitter?

Ready to improve your Twitter marketing plan?

Even if you’ve been on Twitter a while, there’s plenty you can do to increase followers, retweets and replies.

In this article I’ll share six tips to help you get more return from your Twitter efforts.

improve twitter marketing results

Discover six ways to improve your Twitter marketing results.

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20 Social Media Marketing Tips From the Pros


social media how to

Would you like to improve your social media marketing?

Are you up to date with the best social media tips and tools?

We asked 20 social media experts to share how they’re getting results with social media marketing today.

Here’s what they had to say.

20 social media tips

Get 20 social media tips from the pros.

#1: Mine Twitter to Grow Your Audience

mark schaefer twitter pic

Mark Schaefer

While “if you build it they will come” is a great line from a movie, it’s a terrible marketing plan. To succeed on the Internet today, you have to create content that ignites and engages an audience. However, if you are a new blogger, you should probably spend more time developing an audience than creating your content.

Here are three easy but overlooked tactics you can use to build an audience on Twitter, which is arguably the best platform for this.

Once you’ve been on Twitter for a while, you’ll notice people will place you on public Twitter lists. Lists are generally categorized by a special interest or geographic location. For example, I might be on lists for “marketing experts,” “bloggers” or “business educators.” Find a relevant person to follow, and then dig into his or her lists. You’ll likely find a goldmine of interesting people to follow who will hopefully follow you back.

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