LinkedIn Mentions: This Week in Social Media
Welcome to our weekly edition of what’s hot in social media news. To help you stay up-to-date with social media, here are some of the news items that caught our attention.
What’s New This Week?
LinkedIn Introduces Mentions: LinkedIn adds “a new way for you to engage with your network through the ability to mention your connections and companies in conversations on LinkedIn.”
"In addition to first-degree connections, you can also mention other LinkedIn members engaged in conversations in the comment sections of posts on the LinkedIn Homepage."
Twitter Marketing: How to Use Twitter for Business
Do you use Twitter for your business?
Are you wondering how Twitter can help you build relationships?
To learn about Twitter marketing and how it can help your business, I interview Mark W. Schaefer for this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Mark Schaefer, author of Return on Influence and The Tao of Twitter. He’s also a marketing faculty member at Rutgers University and he blogs at Grow.
Mark shares how he uses Twitter to create stronger business relationships and improve customer service.
You’ll learn about the best Twitter tools and how they can fit into your marketing strategy.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Listen Now
Podcast: Play in new window | Download
You can also subscribe via iTunes, RSS, Stitcher or Blackberry.
9 Twitter Business Lessons From Tennis Pros
Are you looking to improve your Twitter game?
The Twitterverse has been buzzing with the latest US Open Tennis Tournament news.
What can tennis teach your business about Twitter? You’d be surprised.
Preparing for this year’s grand slam, I began to research and follow popular players on Twitter. I was curious how these big celebrities fared on the 140-character–driven platform.
The outcome of my research resulted in nine takeaways that brands and businesses can use to help improve their Twitter stream.
Take these tips from the tennis pros and your Twitter stream will be serving up aces.
#1: Multi-Task
Great tennis tweeters, like Novak Djokovic, capitalize on their celebrity and build synergistic communities around Twitter.
Novak has created a branded page on the celebrity social network WhoSay. He then pushes photos from his Whosay mobile app directly to Twitter. The third-party app does all the work, shortens the link and allows for an active new community to thrive directly on Whosay.
Novak Djokovic has created this über-branded WhoSay page and pushes photos from this account to Twitter.
Twitter Marketing: Does it Still Matter?
Is Twitter still a good marketing channel?
With so much focus on Facebook and Pinterest, has this network lost its value?
I explore these questions with Brian Solis in this episode of the Social Media Marketing podcast.
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
In this episode, Brian Solis, author of The End of Business as Usual and Engage and principal analyst at Altimeter Group gives us the scoop on Twitter for business today.
Brian shares insights into how Twitter has changed and what works on Twitter today.
Share your feedback, read the show notes and get the links mentioned in this episode below!
Listen Now
Podcast: Play in new window | Download
You can also subscribe via iTunes, RSS, Stitcher or Blackberry.
16 Creative Ways to Use Twitter for Business
Is your Twitter activity feeling stale?
The good news is that you can easily revitalize your Twitter experience!
Here are 16 ways to bring new life and renewed business purpose to your Twitter efforts.
#1: Organize whom you follow with lists
There are many people you need to follow on Twitter for business reasons such as customers, suppliers, neighboring businesses, peers and competitors. As the number of people you follow grows, so does the noise. It gets harder to hear the important messages among all of the others.
So how can you make sure you don’t miss anything important? Use Twitter lists.
Twitter lists are its most powerful and least-used feature. Lists allow you to group the important people you follow so they don’t get lost in the noise of everyone else.
This Week in Social Media: The News You Need to Know
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Yahoo To Dump Delicious: Yahoo is downsizing and looking to either shut down or get rid of Delicious, MyBlogLog, Yahoo! Bookmarks and Yahoo! Picks. If you are part of the active Delicious user community here’s a list of alternative bookmarking sites and how to download your Delicious bookmarks. Click here to read an update from Delicious.
The news of Yahoo dumping Delicious raises an outcry from its users.
How to Create a Custom Twitter Background Design
Are you still using the standard Twitter backdrop? If you’re looking leave a lasting impression, you should consider swapping out that plain-Jane image for something more exciting.
Your Twitter background helps convey your brand and convey a positive first impression.
This is the second of a two-part series of tips to create a strong Twitter profile. In the first part, we covered the first five steps to creating your Twitter profile. Now let’s talk about your image.
