Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Facebook Eases Promotional Guidelines: Facebook has just updated their “Pages Terms in order to make it easier for businesses of all sizes to create and administer promotions on Facebook. Now, promotions may be administered on page timelines and in apps on Facebook.” Be sure to check out the new Promotion Guidelines.
Now you can thanks to embedded tweets, a new feature from Twitter.
Sharing Tweets Outside of Twitter
Embedded tweets allow you to take a tweet or a conversation and post it on your website or in a blog post. You can use this feature to share your Twitter conversation with a larger audience.
But more than that, the embedded tweets have interactive features. From an embedded tweet, a visitor to your website or a blog post reader can:
- Reply to the tweet and join the conversation.
- Share the conversation with their Twitter community using retweet.
- Mark the tweet as a favorite.
- View the Twitter profile of the tweet author.
- Follow the tweet author.
- View tweet replies by clicking the tweet date.
We sought out hot Twitter tips from the pros. Keep reading for inspiration.
Now’s not the time to let your Twitter marketing go stale.
Do you manage a social media community? Are you looking for an easier way to manage what happens on Twitter?
Here are five tools to help make your Twitter workflow more efficient, along with some simple instructions on how to use them.
#1: Schedule your tweets more efficiently
Not everyone agrees that scheduling tweets is the best approach. Twitter is, after all, a platform based on real-time interaction. However, offering tweets of relevant industry news content for your community is a way to brand yourself as a resource or thought leader and give people an incentive to follow you. Scheduling tweets of this curated content frees you up to answer questions from your community and monitor search terms.
Twitter is a great platform and it truly rocks for person-to-person networking. But what if you want to grow your network or find more people to connect with offline? This is where Twitter events can be very useful.
Twitter events allow you to network at specific times with larger groups of people through the use of hashtags.
Twitter events can help you find people to build your own Twitter network. And as you participate in these events, you will increase your Twitter authority on the topics you discuss. You can even create your own Twitter events to drive your networking and social media marketing.
Are you a newcomer to Twitter? Do you need a little help crafting tweets to engage people in meaningful conversations?
You can start a conversation on Twitter in many different ways, but they all come back this: be yourself and find the right tone to engage with people you want to get to know better.
In this post I’ll explore some easy ways to start Twitter conversations. You’ll see just how easy it is to take this first step in networking on Twitter in fewer than 140 characters at a time.