Facebook Hashtags: This Week in Social Media
Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Facebook Launches Clickable Hashtags: Clickable hashtags are rolling out on Facebook. “When you click on a hashtag in Facebook, you’ll see a feed of what other people and Pages are saying about that event or topic.”
"Similar to other services like Instagram, Twitter, Tumblr or Pinterest, hashtags on Facebook allow you to add context to a post or indicate that it is part of a larger discussion."
6 Twitter Analytics Tools to Improve Your Marketing
Do you know if your Twitter marketing is working?
Monitoring and analyzing your Twitter projects can be challenging.
With the right metrics, you can improve and tailor your Twitter campaigns for better results.
Luckily, third-party Twitter tools provide these metrics, but there are MANY tools to choose from out there.
So here I’ll share some of the best Twitter analytics tools to help you improve your Twitter marketing.
#1: SocialBro: Explore Your Community
I consider SocialBro one of the top three most effective marketing tools for businesses.
SocialBro comes with excellent analytics that give great insights not only about your marketing campaign, but also about your Twitter account and followers.
Here are the analytics tools available with SocialBro.
Real-time Analytics
Real-time Analytics gives you details of the people who are active users and have tweeted in the last 10 minutes in real time. This helps you determine the specific hour of the day when people are active.
It’s a quick way to know when you should be tweeting. This is more relevant than depending on studies done by others, because it’s tailored specifically for you and your Twitter community.
3 Ways Twitter Analysis Can Enhance Your Marketing
Twitter is a powerful marketing tool. But have you considered using the power of Twitter to enhance marketing efforts—social media or not? This article will show you how.
Most people talk about Twitter in terms of getting to know people, building lists and using followers. But for marketers and business owners, that’s just the start.
The Laser Focus of Twitter
One of the reasons I prefer Twitter to Facebook is that it’s much more focused, and in that regard, is much more business-oriented. As opposed to Facebook, where business and social are separated by pages and profiles, Twitter combines it all together in an easy-to-follow format.
Building Your Business One Tweet at a Time: Twitter Marketing 101
“You want me to use Twitter to market my business?” I hear you asking. “How do I generate leads and promote my business by telling my friends what I had for lunch?”
Yes, many people just use Twitter to share their day with their friends. Friends who may live 2,000 miles away.
And some people use it to broadcast a breaking news story as it happens. Like the time a plane crash-landed in the Hudson River. A man in a nearby boat with an iPhone got the “scoop” on that story before the news media reported it.
