Welcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.
What’s New This Week?
Facebook Launches New Pages: Facebook users are now discovering the new Facebook page design. Admins can preview the new design and have the option to upgrade now, or wait until March 1st when all pages will be automatically upgraded to the new design. Here’s a summary of the latest important changes to your Facebook business pages:
- Page admins can now get notifications when fans interact with their page or posts
- There’s a place to showcase photos along the top of your page
- There’s a news feed for your page
- Page admins now have the ability to Like and post on other pages as your page
If you’ve been using Twitter, you’ve likely checked out an app or two to make your Twitter experience more robust, or even just a bit easier. TweetDeck, Twitpic and Tweetie are all examples of Twitter apps.
What if I told you there was a magical place that could easily be your one-stop shop for all your Twitter needs? Yes, this place really does exist. It’s called OneForty.com, the Twitter equivalent of the Apple App Store.
Twitter Still Rocks for Businesses
Before I jump in to tell you about all the benefits of OneForty, I want to point out that in recent months two reports have surfaced that show Twitter being the #1 choice of all social sites for professionals.
One of the hallmarks of social media is content: creating it, sharing it and engaging with it.
The best content in social media inspires, informs, educates or entertains (and if you’re really lucky, it does all four!). But how do you create content that goes viral?
What follows are seven strategies you can employ to help your content succeed.
The idea for this post came from Jay Baer’s excellent article on creating reusable social media content, which defined how companies can generate more value by repurposing existing content.