Are you thinking of launching a Facebook contest or giveaway?
Is your goal focused on recruiting new fans? Collecting qualified emails? Engaging your existing fan base?
How can you be sure the type of contest you choose fits your Page and your goals?
Choosing the right type of contest to run on Facebook can be a challenge.
To help you decide what will work best for your goals, here are six types of contests you can run on Facebook.
#1: Sweepstakes Campaigns
A sweepstakes is a great vehicle for collecting email addresses from existing or new fans.
Participants enter and a winner is chosen by a random draw on a specified date.