5 Ways to Make Your Blog Stand Out From the Crowd
It’s no secret that the amount of new bloggers entering the blogosphere has made it both incredibly competitive and difficult to stand out.
Now, this doesn’t mean that blogging isn’t useful and effective, but it does mean that you have to treat your blog a little differently than you did in the past.
In this article, I’ll show you how to make your blog stand out from the crowd. This is important not just from a branding perspective, but also from a traffic and monetization perspective.
As the competition for attention increases, it’s going to become more important than ever to find a way to stand out from the crowd and be unique. 
4 Ways to Measure Social Media and Its Impact on Your Brand
Do you know how social media is helping your business? Want to find out how Twitter, Facebook and other sites are impacting your brand awareness?
The good news is social media has finally made it to the grand stage of “accountability.” A place where there are lots of people who want to measure it. The bad news is there isn’t a single clear-cut answer.
However, with a few simple steps, you can build a measurement strategy that accomplishes your goals.
Defining Terms
To start, let’s agree that brand awareness is a measure of how recognizable your brand is to your target audience. For those looking to get ahead of the curve on social media measurement, the first step is to align your social media metrics with metrics your company is already comfortable with.
