Keep reading for tips to create and grow a following for your LinkedIn company page.
Why LinkedIn Pages?
LinkedIn is the world’s largest professional network. The network has 150 million members worldwide, and is adding 10 new members every 5 seconds!
You can gain a lot of insight about a public company by following their investor relations communications to better understand how the business is growing, and what the areas of focus are for the company.
Are you using LinkedIn to get the word out?
LinkedIn, the largest professional social network now with over 135,000,000 members, has been busy lately updating features to help professionals and companies.
The LinkedIn Events Tool is the most recent application to receive an overhaul as millions of members have been increasingly utilizing the tool to source and sign up to attend local or industry-related events. The new features of the LinkedIn Events Tool benefit event organizers, marketers and professionals alike.
You must be creative and target your promotional efforts to your core audience, and the new LinkedIn Events Tool can help you do just that!
One of the new features of the LinkedIn Events Tool is the ability for people to easily search for relevant events. LinkedIn will automatically showcase a handful of events related to your network connections, industry and geographic location, but the search tool can uncover many more events that you may be interested in.
Did you know you can do more for your company on LinkedIn?
Keep reading to learn more.
What’s new with LinkedIn for businesses?
Do you want to increase your opportunities to network with customers, clients, vendors, peers, potential job candidates and even your own employees? If you’re a business of any size, you need to have a well-developed “business” presence on LinkedIn.
If you already have a profile created on LinkedIn, it’s a great time to revisit and refresh your presence!
Or if you’re just wondering how to get started, these 5 simple steps will help you make the most of your time and effort!
LinkedIn is the largest professional social network online today, with over 100 million professional users. The average household income of LinkedIn users is over $88,000 per year, which outpaces the average income for the readership of the Wall Street Journal, Forbes and Business Week!
Have you considered starting your own LinkedIn Group? These groups are excellent for networking, prospecting and establishing thought leadership.
You can start your own LinkedIn Group based on any of the following categories of professionals: prospects, peers, alumni, geographical, existing organizations, interest and more. You are limited only by your creativity!
In my experience, professional people are busy and if they’re going to participate in LinkedIn Groups, they really only have enough quality time for 1 to 3 groups weekly.