5 Ways to Increase Your Facebook Fan Engagement

social media how toWant to increase your Facebook fan engagement?

Keep reading for some simple techniques to get your fans more involved.

Even if you’re active on your Facebook page’s wall by posting regular status updates, interacting with fans and answering questions, you’re still missing out if you aren’t using calls to action.

A call to action encourages or even incentivizes fans’ responses to your content, and it can be as basic as a simple status update.

Your fans will enjoy interacting with your Facebook page and your page will benefit the most with increased visibility, traffic and marketing opportunities.

Many Facebook page admins aren’t quite sure how to foster an active fanbase, so here are five effective ways to call your fans to action.

27 comments

 
 

How to Use LinkedIn With Twitter for Better Networking

social media how toIf you have profiles on LinkedIn and Twitter, you may already be aware that these two networks are integrating. In fact, LinkedIn has a specific application called Tweets that can help you keep tabs on the Twitter updates from your LinkedIn connections.

As more professional LinkedIn users create Twitter profiles, I believe this application will become more and more powerful for building influence and visibility with your network connections.

The primary benefits of the LinkedIn Tweets application are:

  • Follow your LinkedIn connections on Twitter
  • Post status updates simultaneously to both Twitter and LinkedIn
  • Monitor and interact with your Twitter streams from within LinkedIn
  • Create a LinkedIn-specific Twitter list

13 comments

 
 

26 Tips for Enhancing Your Facebook Page

social media how toAre you looking for fresh ideas to enhance your Facebook efforts? Do you ever have days when you’re not sure what to post on your Facebook page?

This can be a real problem if you’ve made Facebook updates an integral part of your communications strategy.

These are the times when having a ready-and-waiting list of Facebook ideas will come in handy. In this post I’ll show you 26 practical ways to use good content for your Facebook pages, everything from A to Z.

13 comments

 
 

What You Need to Know About Outsourcing Social Media

social media how toLet’s face it—we’re all looking for shortcuts to help manage our businesses and social media interactions more efficiently and effectively.  One of the best ways to make your social media activities run more smoothly is outsourcing—having someone manage certain tasks for you.

But when it comes right down to it, there are certain things that shouldn’t be outsourced, and there are really good reasons why “you” need to be a part of your social media strategy.

In fact, if you’re thinking of hiring someone to manage your social media accounts and handle your online networking, you may want to think again, because you might end up with exactly the opposite of what you’re after.

This article will look at social media tasks and what should and shouldn’t be outsourced, to see maximum results for your small business.

6 comments

 
 

5 Tips for Getting Started With Google Buzz

social media toolsGoogle Buzz is important, not because it’s the next big thing, but because it’s from Google and is bolted onto one of the world’s biggest email services, Google’s Gmail.

When a service launches with millions of users right out of the gate, we need to take notice. That said, it’s still the early days for Google Buzz. It might be a bit premature to be jumping on this bandwagon with both feet. So what should you do?

In this article I’ll reveal what you need to know about Google Buzz.

The good news is Google Buzz is not particularly complicated or new. Google has used the most basic features from other popular platforms: friends and status updates.

You can post short messages, comment and “like” other people’s messages, plus share links and photographs. All familiar stuff. Your initial friends will be from your Gmail address book and you can find other people with the usual searches for email address and name.

46 comments

 
 






Check out the Social Media Marketing Podcast!
Check out our Blogging workshop!
Join our Social Media Marketing Networking Club
Download the free Social Media Marketing Industry Report