Sharing: The Art and Science of Social Sharing


Do you create content for your business?

Want to encourage people to share it?

To explore the art and science of social sharing, I interview Bryan Kramer.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode I interview Bryan Kramer, a social strategist and founder of PureMatter, a social media agency. His first book is Human to Human and his newest book is Shareology: How Sharing is Powering the Human Economy.

Bryan will explore social sharing and what marketers need to know.

You’ll discover the different types of people who share, as well as mistakes people make when sharing.

podcast 154 bryan kramer social sharing

Listen as Bryan Kramer shares what marketers need to know about the art and science of social sharing.

Share your feedback, read the show notes and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry. How to subscribe/review on iPhone.

11 comments

 
 

Essential Blogging Resource for Marketers: Your Complete Guide


social media how toDo you blog for business?

Are you looking for a resource to help you take your blogging to the next level?

Whether you’re blogging for business as an individual or as part of a team, these expert articles will help you increase your blog’s shares, improve your content delivery, measure your progress and more.

Each of these articles will help you understand and master a specific part of blogging for business.

essential blogging resources for marketers

Discover a complete guide to essential blogging resources for marketers.

7 comments

 
 

Social Sharing Habits: New Research Reveals What People Like to Share


social media reviewsAre you curious about which type of social content gets the most shares?

Are social shares part of how you measure social marketing return on investment (ROI)?

Do you wonder which social channels’ users share most frequently?

In this article you’ll discover the most recent findings about what types of content get shared most, which channels seem to have the most users who share and what posting times result in the most shares.

social sharing research

Discover new research on what people like to share.

36 comments

 
 

How to Encourage Influencers to Share Your Content


social media how toDoes your business produce content?

Want influencers to share your posts with their large audience?

When you understand what motivates people to share, you’ll be more successful.

In this article you’ll discover five tactics to encourage influencers to share your content.

Why Target Influencers?

In a study of over 100 million articles, BuzzSumo found that the number of influencers who share a piece of content has a compounding effect on the total number of shares. On average, they discovered that a post shared by one influencer resulted in 31.8% more social shares. When three influencers shared a piece of content, it doubled the total number of shares; five influencers quadrupled it.

encourage influencer content shares

Discover how to encourage influencers to share your content.

15 comments

 
 

How to Increase Your Conversion Rate With Social Media


social media how toDo you need to bump up your conversion rate?

Have you put social media front and center to help you do that?

The underlying power of increasing your conversion rate is targeting the right kind of traffic. Where does the right kind of traffic come from? It comes from social.

In this article you’ll discover three ways you can use social media to enhance your conversion rate.

increase your conversion rate with social media

Find out how to increase your conversion rate with social media.

#1: Improve Signups With Social Login

Social logins allow users to sign up for and log into your website, app, list or service through their social accounts, rather than creating a new account just for your site.

14 comments

 
 

18 Social Media Marketing Tips to Improve Your Marketing


social media how toAre you looking for the latest social media marketing tactics?

Do you want to know what the social media marketing pros are doing today?

Keeping up with the latest social media changes is not always easy, but here you’ll find ideas worth exploring.

We asked 18 social media pros to share the best marketing tactics worth doing today.

18 social media marketing tips

Improve your marketing with these 18 social media tips from the pros.

32 comments

 
 

4 Tactics to Improve Your Daily Social Media Marketing Routine


social media how to

Do you want a higher return on your social media marketing efforts?

Are you simply covering the basics in your daily marketing routine?

You can build on your current social media tactics to make them work better for you.

In this article I’ll share 4 tactics to get better results from social media without working harder.

#1: Add Credibility With Real-Time Sharing

In addition to creating and publishing content and engaging with your audience on social media, it’s important to keep up with trends in your industry.

There may be an important conference or breaking news within your niche that your audience needs to know about. Being the first to tell them helps build your company’s credibility.

To make sure you don’t miss the important information your audience needs to know, you can use Google Alerts and Brook.

google alerts fields

Google Alerts make it easy to keep tabs on everyone else.

12 comments

 
 

7 Ways to Increase Your Blog’s Social Media Shares


social media how toAre your blog posts irresistibly sharable?

Do you want more people sharing your content across social channels?

Blog posts are the hub of your social media presence.

In this article you’ll discover how to use your blog to improve social media shares on Facebook, Twitter and Pinterest.

#1: Integrate Blog and Social Media Comments

Many bloggers are discovering something interesting: When they update Facebook with a link to a new blog article, fans are leaving comments on the Facebook update instead of the blog.

7 ways to increase your blogs social media shares

Find out how you can improve social media shares from your blog.

34 comments

 
 

How to Enhance Social Engagement for Your Website


social media how to Do you want more social engagement on your website?

Would you like visitors to tell their friends about you?

In this article I’ll show you six ways to integrate social visibility into your website.

#1: Start with Social Share Buttons

The easier your site is to share, the more likely your visitors are to share it. Whether you want shares for a blog, an ecommerce product or a conversion landing page (such as an ebook download or a contest), code in prominent sharing options.

social share buttons

Social share buttons come in all shapes and sizes.

18 comments

 
 


Check out the Lift event!






Pinterest
Check out the Social Media Marketing Podcast!
Get the 7th annual Social Media Marketing Industry Report
Check out the Social Media Examiner Show!

Social Media Examiner Recommends:



The above business is part of our partner program.