Have you put social media front and center to help you do that?
The underlying power of increasing your conversion rate is targeting the right kind of traffic. Where does the right kind of traffic come from? It comes from social.
In this article you’ll discover three ways you can use social media to enhance your conversion rate.
#1: Improve Signups With Social Login
Would you like visitors to tell their friends about you?
In this article I’ll show you six ways to integrate social visibility into your website.
#1: Start with Social Share Buttons
The easier your site is to share, the more likely your visitors are to share it. Whether you want shares for a blog, an ecommerce product or a conversion landing page (such as an ebook download or a contest), code in prominent sharing options.
Is your audience interacting with you or just moving along to the next thing?
Making social sharing easy is an important part of creating a successful blog.
In this article you’ll discover five tips to make it dead simple for your readers to interact with your blog content.
#1: Make Pinning Easy
If you have a business blog, you may not think pinnable images are important to your audience, but they are.
People use Pinterest not only for inspiration on what to buy, but as a way to keep track of articles they want to reference again. So definitely start adding pinnable images to your posts, like this one from My Kids’ Adventures!
Do they auto-populate with information that makes your brand look good on social networks?
To maximize the benefits of social sharing on your website, you need to make sure your social share buttons contain customized messaging that’s easy for your readers to use and benefits your brand.
In this article, I’ll focus on how to optimize the top social share buttons for your website.
What’s an Optimized Share Button?
An optimized share button automatically generates a sharable message with custom information for your brand.
Here’s an example of a social share button tweet that’s not optimized with custom information.
Are you trying to figure out how content can improve your sales?
More About This Show
The Social Media Marketing podcast is a show from Social Media Examiner.
It’s designed to help busy marketers and business owners discover what works with social media marketing.
The show format is on-demand talk radio (also known as podcasting).
In this episode, I interview Marcus Sheridan, founder of The Sales Lion and author of the ebook Inbound and Content Marketing Made Easy.
Marcus shares insights into the struggles marketers have to get results from business blogging. You’ll learn what to focus your efforts on and a few simple tactics that will work.
Share your feedback, read the show notes and get the links mentioned in this episode below!