How to Simplify Your Social Monitoring

social media how toAre you looking for easy ways to monitor social mentions of your brand, product or name?

You can easily listen to what people are saying online on any topic you want to track.

In this article, I’ll discuss two real-time social analytics tools and how they can enhance your monitoring.

Get Real-Time Insight

Topsy is a search engine that gives real-time insight into online conversations.

It uses proprietary data-indexing technology to provide you with not only the most recent search results, but also the most relevant results based on the calculated social influence of the conversation.

topsy

Once you arrive at Topsy, you can elect to search Twitter, photos, videos, trending topics, expert articles or "everything."

One of the great features of using Topsy to search Twitter is that the URLs are automatically expanded when the search results are indexed.

What this means is that you can see which tweets are linking back to your website that you might not otherwise see.

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