Did you miss Social Media Marketing World 2015?
Last month thousands of marketers converged yet again on San Diego for the world-class Social Media Marketing World (#SMMW15).
Here are my seven takeaways from the conference—seven things you need to know.
Do you want to add something to your online marketing?
Trying new things can be fun and refreshing, for both you and your audience.
In this article I’ll share 26 ways, an A-Z guide, to improve your social media efforts.
Do you want to find more tools and tips to do your job even better?
Marketers are always looking for useful social media tools to increase visibility and productivity.
In this article you’ll discover the best tips and tools I shared on the Social Media Marketing podcast this year.
Is it time to look at your social media from a fresh perspective?
Are you ready to make some changes?
There are a variety of ways to improve how your business is seen on social media.
In this article I’ll share 26 tips, an A-Z guide, to help breathe new life into your social media marketing.
#1: Add Your Value Proposition to Profiles
Whenever people are on social media sites, they make snap decisions about whom to follow, what content to read and which content to share.
Do you want to know what the social media marketing pros are doing today?
Keeping up with the latest social media changes is not always easy, but here you’ll find ideas worth exploring.
We asked 18 social media pros to share the best marketing tactics worth doing today.
Are small tasks taking up too much of your time?
When you know where tools can help you most, you can decide which tools best suit your needs.
In this article I’ll address three time-consuming areas and share social media tools to help you save time.
#1: Streamline Daily Tasks
Not every task is created equal. It would be so helpful to have an organizational tool that lets you work more efficiently and effectively, wouldn’t it?
HootSuite, Sprout Social and SocialFlow are all tools that fill the bill. They help you streamline some of the more basic items on your daily list so you can have more time to spend on your growing to-do list.
Do you know what to include?
Goals and objectives guide your social media strategy to help you successfully connect with your customers.
In this article I’ll share what you need to include in your social media marketing strategy so it works from day one.
#1: Identify Business Goals
Every piece of your social media strategy serves the goals you set. You simply can’t move forward without knowing what you’re working toward.
Look closely at your company’s overall needs and decide how you want to use social media to contribute to reaching them.
You’ll undoubtedly come up with several personalized goals, but there are a few that all companies should include in their strategy—increasing brand awareness, retaining customers and reducing marketing costs are relevant to everyone.
Do you want tips that will help you stay ahead of the social media marketing curve?
Here’s some great advice from ten social media pros.
In this article I share 10 social tips from the pros to improve your social media marketing in 2014.
Here’s what was really hot in 2013.
As you scan these articles, you’ll find great ideas you can put to use today.
Here are 10 of our most popular articles of 2013.
Top 10 Social Media Marketing Articles
#1: New Facebook Marketing Research Shows What Works: The latest research on Facebook marketing shows interesting trends and opportunities. Use this to update your Facebook marketing with the latest findings.