social media reviewsCould your social media marketing efforts use a boost?

Are you looking to improve your professional development when it comes to social media?

Do you feel overwhelmed by endless social media platform changes?

If so, Social Media Examiner has just the event for you.

The Social World is Changing

One of the biggest challenges marketers face these days is keeping up with the dizzying rate of change in social media marketing.

This year alone, Facebook has introduced Graph Search, Hashtags, Power Editor and recently, new Facebook Insights.

YouTube is another example. In March 2013, they significantly changed the layout for brand channels, forcing marketers to go back to the drawing board and rethink their strategies.

It can be unsettling trying to keep up with all of these changes, not to mention how much time it takes to learn and make the necessary adjustments.

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social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Introduces Embedded Posts: Facebook’s Embedded Posts “make it possible for people to bring the most compelling, timely public posts from Facebook to the rest of the web.”

new embeddable facebook posts

"When embedded, posts can include pictures, videos, hashtags and other content. People can also like and share the post directly from the embed."

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social media reviews

***UPDATE*** Congrats to Joy Dekkers and Taylor Howe, the winners of this free ticket contest. See Joy’s winning comment here.

Want to win a free ticket to the largest online social media marketing event of the year?

Social Media Examiner has worked hard to bring you our fourth-annual Social Media Success Summit. This is our best event ever! And we’ve come up with a fun way to get you involved.

First, what is this event?

Social Media Success Summit 2012  is a large online conference dedicated to helping marketers and business owners master social media marketing.

More than 1400 businesses have already signed up, including Wells Fargo, Motorola, Kraft Foods, Fox Broadcasting, Autodesk, Salesforce.com, Hubbell, American Heart Association, NASA, Marriott, Vanguard, HP, Verizon Wireless, McGraw-Hill, and hundreds of smaller businesses.

Twenty-seven of the world’s most respected social media experts will share their strategies with you.

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social media toolsAre you looking for some new ideas to simplify your social media marketing?

Do you wonder how others use social media to attract customers?

We asked the pros for their hottest social media tips. Here’s their advice to help you power up your social media marketing.

#1: Draw Attention to Your Custom Tabs in the New Facebook Timelines

Andrea Vahl

Andrea Vahl @AndreaVahl

If you have a special offer on your website, why not use Facebook to showcase your freebie?

With the new Facebook Timelines fan pages, you can no longer have a custom tab as a default landing tab, so now you will have to draw attention to your freebie with the custom tab photo and the custom tab name.

HubSpot has done a great job of that with their custom tab photo advertising their free ebook and the Customer Case Studies title on one of their other apps.

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social media reviewsThe vast majority of Americans are actively using social media. Has your business acted on this fact?

Are you looking for a way to keep pace with the quickly evolving field of social media marketing?

If so, Social Media Examiner has some exciting news…

But first, consider this story.

Imagine your business competing for your state’s “Best Brand” title against huge names such as Target, Dairy Queen and Wheaties.

Now imagine simply leveraging the power of social media and taking the grand prize! Wouldn’t that just blow your mind?

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social media reviews**UPDATE**  We have announced our two winners. The winner of the comment/blog portion of the contest, receiving two tickets to the Social Media Success Summit is Kaarina Dillabough, read her comment here . The winner of the Twitter contest is Billings Info Tech, an information technology service in Billings, MT. Thanks to everyone who participated in the event. We look forward to seeing you all in a couple of weeks!

Want to win a free ticket to the largest online social media event of the year?

Social Media Examiner has worked hard to bring you our third-annual Social Media Success Summit. This is our best event ever! And we’ve come up with a fun way to get you involved.

First, what is this event?

Social Media Success Summit 2011 is a large online conference dedicated to help businesses master social media marketing.

More than 1400 businesses have already signed up, including Microsoft, General Mills, Honda, Tyco, IEEE, SAP, Wells Fargo, Warner Music Group, Timex, Junior Achievement, SAP, LexisNexis, Stonyfield Farm, Cisco, Mayo Clinic, Coca-Cola and hundreds of smaller businesses.

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social media reviewsWhen Michael Stelzner started Social Media Examiner in October 2009, he never dreamed it would become so successful so quickly.

As of March 2011, Social Media Examiner has 59,000 email subscribers, 33,000 Facebook fans, over 60 writers and half a million page views per month.

In addition, the site has generated almost $2 million in sales; ranks among the top 12 websites on two Technorati lists – business and small business; and ranks among the top 1,500 websites in the entire United States, according to Alexa.

“We didn’t do anything unique,” Stelzner said. “We simply employed great content with smart social media marketing and our community did the rest. And any business can achieve great results.”

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social media reviewsIt’s no secret that social media marketing is the most powerful business-building tool on the planet.  Now any business can directly reach customers, anytime and anyplace.

To take your social media marketing to the max, here are hot social media tips direct from 12 of the top industry masters. You’re going to want to model their priceless advice:

#1: Engage Your Facebook Fans With Questions

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social media case studiesBack in October of 2009 we launched SocialMediaExaminer.com.  The response was immediate and it was big (I’ll share some of the back story in the video below).

We relied 100% on social media tactics to drive traffic to this site.

In less than 5 months, Social Media Examiner was declared the #1 small business blog in the world by Technorati, added more than 13,000 email subscribers, brought nearly 100,000 people a month to the site and is ranked as one of the top 4200 websites in all of America by Alexa.

We didn’t advertise, didn’t rely on the press and almost none of our traffic is coming from search engines.  Nearly overnight, this site has become a top destination for businesses.

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