Embeddable Facebook Videos: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Announces the Embedded Video Player: “With the Embedded Video Player you can easily add Facebook Videos to your website. You can use any public video post by a page or a person as video source.”

embeddable facebook video

“You can get the embed code directly from the video post itself. If the video post is public, click on the icon that appears in the top right corner of the post on Facebook.”

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YouTube Cards: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

YouTube Introduces Cards: “They can inform your viewers about other videos, merchandise, playlists, websites and more. They look as beautiful as your videos, are available anytime during the video and yes, they finally work on mobile.”

YouTube Introduces Cards

Check out the new YouTube Cards. “Right now, you can choose from six types of cards: Merchandise, Fundraising, Video, Playlist, Associated Website and Fan Funding.”

3 comments

 
 

Facebook Topic Data: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Introduces Topic Data: “Topic data shows marketers what audiences are saying on Facebook about events, brands, subjects and activities, all in a way that keeps personal information private.”

Facebook Topic Data

“Marketers use the information from topic data to make better decisions about how they market on Facebook and other channels, and build product roadmaps.”

10 comments

 
 

Instagram Carousel Ads: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Instagram Unveils Clickable Carousel Ads: The new carousel ads on Instagram are “a new way for brands to share more images with people interested in their posts.”

instagram carousel ads

“Carousel ads give brands more flexibility in telling their stories by allowing people who view their ads to swipe left to see additional images and link to a website of the brand’s choice.”

6 comments

 
 

Facebook Launches Ads Manager App: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Launches Ads Manager App: “Whether you want to monitor current ads or create new ones, ads manager app gives marketers more power to manage ads from anywhere.”

"Whether you want to monitor current ads or create new ones, ads manager app gives marketers more power to manage ads from anywhere. "

Facebook Ads Manager app “makes mobile ad campaign management even easier.”

5 comments

 
 

Facebook Introduces Product Ads: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Introduces Product Ads: Facebook launched product ads,”a solution designed to help businesses promote multiple products or their entire product catalog, across all the devices their customers use.”

"With product ads, businesses can showcase more products and people on Facebook can discover more relevant products."

“With product ads, businesses can showcase more products and people on Facebook can discover more relevant products.”

10 comments

 
 

Facebook Relevance Score: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook Shows Relevance Score for Ads: Facebook will “start showing relevance scores as a visible metric” in their ads reporting tools.

"Relevance score is calculated based on the positive and negative feedback we expect an ad to receive from its target audience."

Facebook relevance score “is calculated based on the positive and negative feedback we expect an ad to receive from its target audience.”

9 comments

 
 

Twitter Enhances Ad Options: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up-to-date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter adds new quick promote feature for more advertising options: Twitter offers “a faster and easier way for small and medium-sized businesses (SMBs) to get their best content in front of more people on Twitter.”

"You can use quick promote to amplify your best performing Tweets directly from the Tweet activity dashboard."

“You can use quick promote to amplify your best performing Tweets directly from the Tweet activity dashboard.”

5 comments

 
 

Twitter Rolls Out Mobile Video: This Week in Social Media


social media researchWelcome to our weekly edition of what’s hot in social media news.

To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Twitter Rolls Out Group Direct Messages and Mobile Video: “Starting today, everyone will soon be able to seamlessly capture, edit and share videos right from the Twitter app, too.”

ck-twitter-group-direct-messages-mobile-video

“Use Direct Messages to speak privately with a group of up to 20 people.”

4 comments

 
 








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