Would you like to make your next Facebook contest stand out?
This article will give you 4 ideas to improve your next Facebook contest.
Why Facebook Contests?
Facebook contests are a popular way for you to get your audience engaged and excited about your brand. More and more companies have adopted the use of Facebook contests to better track participation and engagement.
With so many companies using contests, even if you’ve read 9 Tips for Running Successful Facebook Contests, it can be hard to differentiate yourself. Your Facebook fans are pummeled with tons of advertisements and other promotions. So it’s important to stand out against your competitors.
Have you checked out Instagram since they released user profiles on the web?
Previously, the Instagram website only let users edit their account information (and also hosted the company’s blog).
But all that changed with the recent introduction of web profiles.
Here’s what marketers need to know.
Why Instagram Web Profiles Matter
These new profiles act as an extension of the Instagram mobile app, with users now being able to comment, follow, like and view other photos on the web.
Brands, marketers and users alike can use these web profiles to encourage engagement and interaction outside of the mobile app.
Whether you have a small local gathering or a large conference, social media can be used to get the word out in a powerful way.
In this article I’ll reveal 10 creative ways to use social media to increase your chances for a gangbuster event.
#1: Create Video People Will Share
Because events take place in person, they engage the senses in a way online content can’t.
Creating a stellar video with great visuals and sound can not only help drive people to your event, it also increases the chances people will want to share it with friends.
Check out this video from Social Media Marketing World 2013 for creative ideas.
Many business owners see a drop-off in new leads because they stop thinking strategically about conversions.
One way to enhance your social media marketing is to create a short, shareable social video—and implement a strategic “mini-campaign” around it to drive opt-ins.
In this article I’ll show 3 ways to supercharge your social media marketing with video.
#1: Create a Short Social Video
Converting social media fans into actual customers starts with getting fans off your social platforms and onto your email list.
Use a short social video. Videos are quick, they’re visual, they’re personal, they work like gangbusters across multiple platforms and they’re very share-worthy!
What if someone else is using the same hashtag about a totally different topic?
Even worse, what if your competitor is using the same hashtag about the same topic?
Before you just throw any word or phrase out there and decide to use it as your hashtag, there are a few things you’ll want to consider to maximize your hashtag’s exposure.
What’s a Hashtag?
A hashtag is a pound sign (#), but it’s also used on Twitter to categorize messages.
According to Twitter, hashtag is defined as follows:
Since the first person used a hashtag in August 2007, they have become one of the most commonly used symbols on Twitter. People use them to organize conversations, tweet at events and engage in conversations online.
Are you looking for tools that will help you manage your social media efforts?
In this article you’ll discover 3 tools to enable you to become more efficient and effective with social media.
#1: Glyder – Social Media Marketing from Your iPhone
You no longer need a designer to produce imagery to promote your latest contest, offer or status update. With Glyder, you can choose from a wide range of graphic templates that use tried and tested formats and wording to help get the best conversion for your marketing messages.
Glyder helps you improve the quality of the content you share and be more efficient with your mobile device for social media marketing.
- Select one of the templates and personalize it by adding your own text, company name/website address and even change the image.
How much do you know about the microblogging site Tumblr?
Launched in 2007, Tumblr has experienced tremendous growth over the past several years.
Forbes reported that 120,000 new Tumblr blogs are created every day, totaling 86 million that drive 18 billion page views per month.
In this post, I’ll take a look at 26 businesses that have created presences on Tumblr and discuss the techniques they use for their blogs, while also introducing many of Tumblr’s specific features and lexicon.
How Can Tumblr Be Used?
Jason Keath wrote, “Not every brand works on Tumblr” and suggested that three categories of blogs may fare better than others: fashion, large websites and publishing/broadcast media. As we’ll see with the examples below, Tumblr’s features offer the ability to be more visual and less verbose.
When you first started out on social media, Tumblr may not have fit the description of what you were looking for. Today, you may be pleasantly surprised to discover a blogging solution where you can create engaging and diverse posts in much less time than other platforms, while also piggybacking on the social networking capabilities it offers.