4 Reasons You Should Attend Social Media Marketing World in San Diego

Do you attend in-person conferences?

Imagine an event where you rub shoulders with the social media pros you follow and admire online.

Then imagine networking with 1,000 fellow marketers in beautiful San Diego, California.

Now add the waterfront San Diego Marriott Marquis hotel, an opening-night party surrounded by dinosaur relics, an evening networking cruise on Southern California’s largest private yacht and 49 expert-led sessions.

That’s a small sampling of what’s in store for you at Social Media Examiner’s new conference: Social Media Marketing World!

What? Social Media Examiner is hosting a physical conference?

Social Media Examiner is known for its signature online summits like Social Media Success Summit and Facebook Success Summit.

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And yes, these events bring together the world’s top social media experts and entrepreneurs, and gather huge worldwide audiences.

But social media marketing doesn’t need to be strictly an online experience. There’s great value when you make those online relationships come alive in person.

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Businesses to Fully Embrace Social Media In 2012

social media reviewsThe vast majority of Americans are actively using social media. Has your business acted on this fact?

Are you looking for a way to keep pace with the quickly evolving field of social media marketing?

If so, Social Media Examiner has some exciting news…

But first, consider this story.

Imagine your business competing for your state’s “Best Brand” title against huge names such as Target, Dairy Queen and Wheaties.

Now imagine simply leveraging the power of social media and taking the grand prize! Wouldn’t that just blow your mind?

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Why Social Media is Inseparable From Customer Service

social media expert interviewIn this video I interview Frank Eliason regarding the connection between customer service and social media. Frank is now Senior Vice President of Social Media at Citigroup and is also known for his previous role at Comcast.

Frank is a pioneer in using social media for customer service and in this video he talks about what has changed over the last few years. He also shares tips for companies to improve customer support.

You’ll find more takeaways below. Be sure to leave your comments after you watch the video.

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How Facebook Friday Expert Sessions Increase Fan Engagement

social media how toDo your Facebook fans have questions they want answered? Would they like to have access to industry experts who can answer their questions?

Are you aware of the Facebook Friday expert sessions Social Media Examiner has been doing?

Here’s how they work.  We bring an expert to our Facebook wall for an hour to answer questions.  The expert gets great exposure and the fans get their questions answered.

These sessions  are a great way for fans to quickly get the information they need. And you can model this for your business. These open Q&A sessions with industry experts are a great way to encourage engagement with your fans and get your updates to show up more in your fans’ news feeds.

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12 Social Media Secrets From World’s Top Superstars

social media reviewsIt’s no secret that social media marketing is the most powerful business-building tool on the planet.  Now any business can directly reach customers, anytime and anyplace.

To take your social media marketing to the max, here are hot social media tips direct from 12 of the top industry masters. You’re going to want to model their priceless advice:

#1: Engage Your Facebook Fans With Questions

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New Study Reveals Facebook Better Than Twitter for Marketers

social media researchThe team at Social Media Examiner recently received a real gold mine of social media insight.  It’s a mega report recently released by MarketingProfs called, “The State of Social Media Marketing.”  This massive report highlights social media usage, strategy and predictions for 2010.  And this article will bring you a small look at some of the findings from this content-rich report.

By the way, MarketingProfs used a three-tiered approach to craft this study, including consulting with a panel of social media experts, surveying more than 5,000 MarketingProfs readers and asking comScore to mine its panel data.  This approach adds greater integrity and scope to the overall results.

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How Ford Uses Social Media to Improve Its Brand (Video)

In this interview I talk with Scott Monty—head of social media for Ford Motor Company—and the man in charge of Ford’s social media presence and initiatives like TheFordStory.com.

When you think of Ford, you might think “old American car company.” However, under the direction of Scott Monty, Ford has become one of the leading big businesses in America using social media to connect directly with consumers. And it certainly seems that Ford is on the right track to success, recently reporting 1 billion dollars in profit!

In this video, you’ll learn how Ford uses TweetUps to help Ford executives connect with customers across America and how Ford is humanizing its brand. Scott also provides advice to other businesses that are looking to capitalize on social media. Scott also has a little fun, as you’ll see…

VIEW VIDEO HERE NOW:

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