8 Easy Ways to Network on Twitter
Wouldn’t it be wonderful if you could develop a valuable business network online? Twitter’s real-time communication capability makes it a great business networking platform you can’t afford to ignore.
By honing your social networking skills and adapting them to this fast-paced environment, you can use Twitter as the starting point to build a strong business network.
There are two parts to networking on Twitter: 
How Seth Godin Leveraged New Media To Create a Book Firestorm
I recently interviewed the world’s leading marketing expert Seth Godin, author of 11 books (many of them focused on marketing). Some of his more notable books include Permission Marketing, Purple Cow, and Tribes. His most recent bestseller is called Linchpin: Are You Indispensable?
During this interview, you’ll learn how Seth employed new media to promote his latest book and his thoughts on marketing and social media. Note: Be sure to listen to the complete interview at the bottom of this article.
Mike: What exactly is a “linchpin” and how do I know if I’m one?
Seth: A linchpin is the person we can’t live without—the indispensable person who does work that matters, the person who is trying to stand out as opposed to fit in, the one who’s not easily replaceable, the low-paid cog in the giant industrial machine but, in fact, the person whom we seek out.
The Social Media Examiner Story: Proof Social Media Works
Back in October of 2009 we launched SocialMediaExaminer.com. The response was immediate and it was big (I’ll share some of the back story in the video below).
We relied 100% on social media tactics to drive traffic to this site.
In less than 5 months, Social Media Examiner was declared the #1 small business blog in the world by Technorati, added more than 13,000 email subscribers, brought nearly 100,000 people a month to the site and is ranked as one of the top 4200 websites in all of America by Alexa.
We didn’t advertise, didn’t rely on the press and almost none of our traffic is coming from search engines. Nearly overnight, this site has become a top destination for businesses.
Social Media Funnies: Bikers Get LinkedIn
Hal and Joe stopped for a friendly exchange at a red light…
Are you on LinkedIn? Do you feel like you’re not “part of the gang?” or that LinkedIn is not for you? Be sure to share your comments below…
Editor’s note: Be sure to check out more of Sean’s artwork here.
8 Easy Twitter Monitoring Ideas
You’ve likely heard stories about how big companies are using Twitter as a powerful listening tool. And although Chris Brogan has been telling us to grow bigger ears for a while, what are you actually doing about it?
Do you want to improve your Twitter listening skills? Here’s a closer look at how to monitor your brand, yourself or your competitors using Twitter (and you don’t need to be a big business!).
Why Is Twitter an Ideal Listening Tool?
Here’s why Twitter is one of the best social media platforms for listening:
How to Keep Readers Coming Back to Your Blog
Blogs are the most powerful marketing tool you can use to attract leads and new customers, as well as increase visibility in your marketplace.
But what makes one blog successful and another mediocre? The majority of “so-so” blogs lack one or more of four important elements… In this article I will introduce the CODA system and how it can driven traffic and engagement with your readers.
Some bloggers may be writing well, posting relevant and valuable content on a regular basis, but they aren’t encouraging reader interaction. Or they might have built a blog whose purpose isn’t evident.
Everything You Need to Know About LinkedIn
Did you join LinkedIn because someone you know invited you and you didn’t want to hurt his or her feelings, but now you’re wondering why you did it?
Guess what? If you wrinkle your nose in disgust when someone mentions “social media,” LinkedIn is for you!
Because LinkedIn is not like MySpace and Facebook. It’s not where teenagers post pictures of their high school prom or their latest beach party.
LinkedIn was built for professionals who want to use their existing and future social networks to build a career. And for companies that want to find qualified employees. And for job-hunters.
Social Media Funnies: If Pinocchio used Facebook…
Ever seen those Facebook profile images that look too good to be true? Here are some great shots of a young boy who seems worth “friending.”
Editor’s note: And speaking of Facebook, be sure to stop by and check out Social Media Examiner’s new Facebook fan page by clicking here.
How Bloggers Should Use Twitter (a Darren Rowse Interview)
In this video I interview Darren Rowse, founder of the popular blogs Problogger.net and Twitip (a blog dedicated to Twitter).
Darren also authored the best selling book Problogger: Secrets for Blogging Your Way to a Six-Figure Income.
In this video Darren shares why Problogger took off and his great tips on how bloggers should use Twitter.
Social Media Funnies: If Cavemen Were Bloggers…
Blogging is a huge global phenomena. But new pictures reveal it’s been around a lot longer than anyone realized.
