Online Publishing: Lessons From Five Years at Social Media Examiner

Have you ever wondered how Social Media Examiner started?

Do you want to know the strategy behind this large online publishing platform?

For this episode of the Social Media Marketing podcast I’ll share how we built Social Media Examiner into what it is today.

More About This Show

Social Media Marketing Podcast w/ Michael Stelzner

The Social Media Marketing podcast is a show from Social Media Examiner.

It’s designed to help busy marketers and business owners discover what works with social media marketing.

The show format is on-demand talk radio (also known as podcasting).

In this episode you’ll discover the business strategy behind Social Media Examiner, how we built a larger following and how it has been monetized over the years.

Share your feedback, read the show notes and get the links mentioned in this episode below!

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You can also subscribe via iTunes, RSS, Stitcher, SoundCloud or Blackberry.

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Why We Fail to Create and What You Can Do to Fix It

social media viewpoints Have you got a great idea on your to-do list, but it’s been there for a while?

Is there a podcast, article or video you’d love to create, but for some reason you haven’t?

If so, you aren’t alone.

Most of us struggle bridging the gap between our desire to be creative and the act of actually creating something.

Keep reading as I explore the roots of why we don’t create and to discover what you can do to make stuff happen.

You Shouldn’t Do That…

I remember the day I submitted a draft of a paper that shared my best tips. My editor asked, “Are you sure you want to do this?” With that simple question I let doubt creep in.

More recently I was reviewing feedback from a presentation I gave. Of all the positive reviews, the one that struck a blow at my confidence went something like this, “You don’t really need to keynote your own event.”

social-media-marketing-world-keynote

Preparing for my keynote at Social Media Marketing World 2013.

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Top 10 Social Media Blogs: The 2012 Winners!

Are you looking for some good blogs to read? Look no further!

Our third-annual social media blog contest generated nearly 600 nominations (almost twice as many as last year’s contest).

Our panel of social media experts carefully reviewed the nominees and finalists, analyzing the quality of their content, the frequency of posts and reader involvement (among other things).

With that in mind, here are ten blogs that need to be at the top of your reading list.

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Introducing the Networking Clubs From Social Media Examiner

Social Media NewsWhat if there was an online place where you could lend a helping hand, connect with peers and get help?

What if that place was free?

Well, I have good news! Social Media Examiner is proud to introduce Social Media Examiner’s Networking Clubs.

Keep reading to learn more about the Networking Clubs and how you can get in.

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Social Media Has Changed: Are You Ready?

social media reviewsWhen Michael Stelzner started Social Media Examiner in October 2009, he never dreamed it would become so successful so quickly.

As of March 2011, Social Media Examiner has 59,000 email subscribers, 33,000 Facebook fans, over 60 writers and half a million page views per month.

In addition, the site has generated almost $2 million in sales; ranks among the top 12 websites on two Technorati lists – business and small business; and ranks among the top 1,500 websites in the entire United States, according to Alexa.

“We didn’t do anything unique,” Stelzner said. “We simply employed great content with smart social media marketing and our community did the rest. And any business can achieve great results.”

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Top 10 Social Media Blogs: The 2011 Winners!

Social media is a big subject. If you’re looking for some reliable places to go for the best tips and social media tactics, look no further!

Our second-annual contest generated more than 300 nominations. Our panel of social media experts carefully reviewed the nominees and finalists, analyzing the quality of their content, the frequency of posts and reader involvement (among other things).

The following are the winners of Social Media Examiner’s Top 10 Social Media Blogs for 2011.

If you’re looking to master all that social media has to offer, these rich blogs need to be at the top of your reading list.

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30 Social Media Predictions From 30 Social Media Pros

social media viewpointsHow will social media impact marketers and businesses in 2011? We sought expert opinions from a wide range of pros you’re likely familiar with.

Since we started Social Media Examiner in October 2009, we’ve published more than 280 articles. These original posts were written by dozens of social media professionals.

We decided to tap their knowledge and expertise to see what’s likely coming next year. Here are their predictions for where social media is headed in the next 12 months.

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Nominate Your Favorite Social Media Blog: 2nd Annual Top 10 Social Media Blog Contest

It’s time to open up nominations for our 2nd annual Top 10 Social Media Blogs contest—the blogosphere’s biggest contest for social media blogs.

I’m looking for your nomination for the Top 10 Social Media Blogs. The winners will be promoted in our 48,000-reader newsletter and announced here.

How to Nominate

Please make a single nomination by commenting below and include why you like the blog (only your first nomination counts). Be sure to include a link to the blog.

To make the cut, a blog must be nominated more than onceMake your nomination by 1/5/2011.

The Judges: Our judges include David Armano (Edelman), Debbie Weil (author, The Corporate Blogging Book) and Rick Calvert (CEO, BlogWorld).

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This Week in Social Media: The News You Need to Know

social media researchWelcome to our weekly edition of what’s hot in social media news. To help you stay up to date with social media, here are some of the news items that caught our attention.

What’s New This Week?

Facebook User Profiles Change: The new Facebook design collects more information from users (i.e., employer, languages, and location).  This should make it easier to use Facebook for business networking. To help you implement these changes, you should read this article.

You now have to navigate through the sidebar to see the bio information in this new layout.

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