8 Easy Twitter Monitoring Ideas
You’ve likely heard stories about how big companies are using Twitter as a powerful listening tool. And although Chris Brogan has been telling us to grow bigger ears for a while, what are you actually doing about it?
Do you want to improve your Twitter listening skills? Here’s a closer look at how to monitor your brand, yourself or your competitors using Twitter (and you don’t need to be a big business!).
Why Is Twitter an Ideal Listening Tool?
Here’s why Twitter is one of the best social media platforms for listening:

How to Keep Readers Coming Back to Your Blog
Blogs are the most powerful marketing tool you can use to attract leads and new customers, as well as increase visibility in your marketplace.
But what makes one blog successful and another mediocre? The majority of “so-so” blogs lack one or more of four important elements… In this article I will introduce the CODA system and how it can driven traffic and engagement with your readers.
Some bloggers may be writing well, posting relevant and valuable content on a regular basis, but they aren’t encouraging reader interaction. Or they might have built a blog whose purpose isn’t evident.

Everything You Need to Know About LinkedIn
Did you join LinkedIn because someone you know invited you and you didn’t want to hurt his or her feelings, but now you’re wondering why you did it?
Guess what? If you wrinkle your nose in disgust when someone mentions “social media,” LinkedIn is for you!
Because LinkedIn is not like MySpace and Facebook. It’s not where teenagers post pictures of their high school prom or their latest beach party.
LinkedIn was built for professionals who want to use their existing and future social networks to build a career. And for companies that want to find qualified employees. And for job-hunters.

Social Media Funnies: If Pinocchio used Facebook…
Ever seen those Facebook profile images that look too good to be true? Here are some great shots of a young boy who seems worth “friending.”

Editor’s note: And speaking of Facebook, be sure to stop by and check out Social Media Examiner’s new Facebook fan page by clicking here.

How Bloggers Should Use Twitter (a Darren Rowse Interview)
In this video I interview Darren Rowse, founder of the popular blogs Problogger.net and Twitip (a blog dedicated to Twitter).
Darren also authored the best selling book Problogger: Secrets for Blogging Your Way to a Six-Figure Income.
In this video Darren shares why Problogger took off and his great tips on how bloggers should use Twitter.
Social Media Funnies: If Cavemen Were Bloggers…
Blogging is a huge global phenomena. But new pictures reveal it’s been around a lot longer than anyone realized.

Top 10 Social Media Blogs – The 2010 Winners
Social media is the talk of the planet. But where do you go to learn the best tips and tactics? Look no further…
Tons of nominations came in. Our panel of social media experts carefully reviewed the nominees and finalists. What follows are the winners of Social Media Examiner’s Top 10 Social Media Blogs for 2010.
If you’re looking to reap the rewards of social media, these rich blogs need to be at the top of your reading list.
5 Ways to Make Video a Social Experience
Video is very hot and there’s a strong social media connection. Are you using video to promote your business? Do you know the best ways to leverage this growing form of content?
What follows are 5 ways you can tap into the exploding video frontier—and achieve many social media advantages.
Why Video Now?
The demand for video is already proven: U.S. audiences viewed nearly 28 billion online videos in November 2009 alone.
The demand for video in a social setting is clearly growing: Nielsen reports that online video viewing on social networking sites was up 98% in 2009.

9 Ways to Get More From Twitter
If you talk about social media, invariably someone is going to say something I’m sure you’ve heard a lot: “I don’t have time to chit-chat. Time is money, and I don’t care about a bunch of nerds’ opinions anyway.” …or something along those lines! Twitter is often the target of such criticism.
Now, reading Social Media Examiner, you might be surprised to hear that sometimes I think people who say this have a point. Sometimes.
Fact is, if you see Twitter or any other social media service as a venue for chit-chat, and that’s how you use it for hours a day, then you’re likely better off doing something more productive with your time.
On the other hand, there are ways to get a lot of value out of Twitter. As with most things, it all depends on how you use it.
We programmers have a saying: “Garbage In – Garbage Out.” This essentially means you get out what you put in. If you put in chit-chat, don’t be surprised if that’s all you see in return!
Here are nine benefits I’ve personally seen through my couple of years of Twitter usage.
Top 5 Social Media Articles from 2009
The year is coming to a close and there’s been lots of great social media content developed.
Here are our top five articles (in order of popularity) from this year…
#1: Five Must Read Social Media Marketing Studies
Here’s a quick overview of the this article:
Study 1: By 2010, 26 Million (1 in 7) U.S. Adults Will Use Twitter Monthly
The study by eMarketer found the following: “In 2009, there will be 18 million U.S. adults who access Twitter on any platform at least monthly. That represents a 200% increase over 2008 levels. Usage will reach 26 million U.S. adults in 2010, a further 44.4% climb.“








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