Tools to Centrally Monitor Your Social Mentions

social media toolsDo you want to find company mentions beyond news articles and blogs?

Do you want to monitor social mentions and metrics?

Mention and SumAll each offer a single dashboard so you can track mentions on social media, websites and blogs. With these tools, you don’t have to hop back and forth between networks to gather data to compare.

In this article you’ll discover how Mention and SumAll provide all the data you need to get the big picture of your online presence.

monitor social mentions

Find out how to centrally monitor your social mentions.

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3 Social Media Tools That Help Marketers Save Time

social media toolsHow much of your day is spent on recurring social media activities?

Are small tasks taking up too much of your time?

When you know where tools can help you most, you can decide which tools best suit your needs.

In this article I’ll address three time-consuming areas and share social media tools to help you save time.

#1: Streamline Daily Tasks

Not every task is created equal. It would be so helpful to have an organizational tool that lets you work more efficiently and effectively, wouldn’t it?

HootSuite, Sprout Social and SocialFlow are all tools that fill the bill. They help you streamline some of the more basic items on your daily list so you can have more time to spend on your growing to-do list.

sproutsocial scheduling feature

Use dashboards to help with updating social channels daily.

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5 Tips for Managing Social Media in a Big Company

social media how toAre you struggling with the challenges of managing large-scale social media?

Do you run social media for a large company?

Maintaining a uniform social media presence in a complex organization is a tall order.

In this article I’ll share five key elements for managing company-wide social media.

#1: Be Consistent

Managing social media in a complex organization isn’t easy. There are multiple departments and divisions, multiple leaders, multiple policies–all of which can lead to confusion and frustration.

adobe facebook properties

Adobe has several products, but all social media properties consistently reflect the overall brand.

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5 Social Media Dashboard Benefits to Help Marketers

social media how to Are you using the right social media dashboard?

Do you know which tools you need?

In this article you’ll discover five benefits of social media dashboards to get the best return on your efforts.

Why You Need a Good Dashboard

Managing your social media accounts can be a time- and resource-intensive endeavor.

shutterstock 195727478 social media chalkboard image

Managing multiple social media accounts successfully, requires the right tools. Image: Shutterstock.

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How to Simplify Your Social Monitoring

social media how toAre you looking for easy ways to monitor social mentions of your brand, product or name?

You can easily listen to what people are saying online on any topic you want to track.

In this article, I’ll discuss two real-time social analytics tools and how they can enhance your monitoring.

Get Real-Time Insight

Topsy is a search engine that gives real-time insight into online conversations.

It uses proprietary data-indexing technology to provide you with not only the most recent search results, but also the most relevant results based on the calculated social influence of the conversation.

topsy

Once you arrive at Topsy, you can elect to search Twitter, photos, videos, trending topics, expert articles or "everything."

One of the great features of using Topsy to search Twitter is that the URLs are automatically expanded when the search results are indexed.

What this means is that you can see which tweets are linking back to your website that you might not otherwise see.

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3 New Apps to Manage Your Social Networks

social media toolsAre you looking for a better way to manage all of your social accounts?

With the growing number of social networks, it can be a pain to keep on top of them all.

Below I’ve highlighted three tools to help you manage your various social networking accounts from one neat dashboard.

#1: Alternion

Just recently out of private beta testing, Alternion packs a punch with the number of networks and social profiles you can manage.

alternion add services

Each profile or account is added by logging into the original site and allowing Alternion to access your account.

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How to Build a Free Social Media Monitoring Dashboard

social media how toDo you need a better way to manage the monitoring of your social media? Don’t want to spend a lot of money? How about a free alternative?

Keep reading to learn how…

Google Alerts has its uses, but it is simply not effective as a stand-alone tool for monitoring social media conversations on a day-to-day basis. Dozens of paid options exist, including Radian6, SAS and Lithium.

However, with an RSS reader and some Internet savvy, you can build a powerful social media listening post at no cost. This article will show you how.

Knowing where your company is mentioned online, who’s doing the mentioning and how others are responding is crucial to 1) understanding the “buzz” about you, 2) addressing complaints and negative mentions quickly, 3) knowing the impact (or lack thereof) of your marketing efforts, and 4) shaping social media marketing efforts to reach the right people (key influencers) on their preferred platform.

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