Together, social media channels and your website should work seamlessly to promote your online brand.
However, if you’re like most businesses, you’re probably missing out on potential interactions, impressions and ultimately sales.
As enticing as the saying is, “If you build it, they will come,” we all know that just because we build a social media presence, people don’t magically start knocking down our door.
Instead, we need to encourage people to come to our social pages and once they’re there, we have to create enough value for them to hang around. And through these repeated exchanges, casual users can become regular visitors as well as valuable leads.
In previous posts, I’ve written A-Z guides to help create the absolute best presence on Twitter, Facebook, LinkedIn and blogs. Now let’s turn our attention to harnessing the power of those efforts for lead generation.
Keep reading to discover how.
Should Your Site Be Social-Enabled?
There’s no doubt that social media is a powerful marketing and communication tool for businesses and non-profits that have embraced it.
Are you looking to maximize your social media exposure on your blog? Then be sure to watch this edition of Social Media Examiner TV with your host Mari Smith.
In this episode, Mari gives you some useful tips on how to increase your blog traffic with social media share buttons.
Social media share buttons are a great way to get your readers to share your content on their own social media profiles without leaving your website. Mari reviews the different social share buttons available today and gives her recommendations on how to use them on your blog or website.
Share your feedback, see the show notes and discover how you can be part of a future show below!