social media viewpointsAre you wondering how marketing on top social media platforms will change this year?

Social media is constantly evolving to reflect the needs and preferences of customers and marketers alike.

To find out how marketing on Pinterest, Twitter, LinkedIn, and Snapchat will transform in the coming year, we reached out to expert social media professionals to get their thoughts.

12 Social Media Marketing Predictions for 2017 From the Pros by Lisa D. Jenkins on Social Media Examiner.

12 Social Media Marketing Predictions for 2017 From the Pros by Lisa D. Jenkins on Social Media Examiner.

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social media how toAre you using Snapchat for business?

Wondering how to analyze your Snapchat efforts?

It’s important to understand where to find Snapchat performance metrics and how to use that data to make smart choices for your Snapchat marketing.

In this article, you’ll discover five metrics you should focus on to get more out of Snapchat.

5 Snapchat Metrics to Improve Your Snapchat Marketing by Sweta Patel on Social Media Examiner.

5 Snapchat Metrics to Improve Your Snapchat Marketing by Sweta Patel on Social Media Examiner.

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social media how toDo you want to expand your customer service channels?

Wondering how Snapchat can help you respond in real time?

Snapchat’s text, video, and phone chat features allow you to support customers in the format they prefer.

In this article, you’ll discover how to use Snapchat features to provide helpful and engaging customer support.

How to Use Snapchat for Customer Support by Eric Sachs on Social Media Examiner.

How to Use Snapchat for Customer Support by Eric Sachs on Social Media Examiner.

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Do you want to use Snapchat for business?

Wondering how to incorporate your brand into live stories?

To explore how to use Periscope and Snapchat for business, I interview John Kapos.

More About This Show

The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

In this episode, I interview John Kapos, part of a long family line of chocolatiers who have run Perfection Chocolates in Australia since 1939. Online he’s known as Chocolate Johnny. He’s very active on Snapchat, Instagram, and Periscope.

John shares how marketing on Snapchat has affected his business.

You’ll discover creative ideas to help your own business succeed with Periscope, Snapchat, and Instagram Stories.

How Snapchat and Periscope Can Grow a Business featuring insights from John Kapos on the Social Media Marketing Podcast.

How Snapchat and Periscope Can Grow a Business featuring insights from John Kapos on the Social Media Marketing Podcast.

Share your feedback, read the show notes, and get the links mentioned in this episode below.

Listen Now

You can also subscribe via iTunes, RSS, or Stitcher.

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social media how toWondering how to get more value from your Snapchat content?

Want to learn how to reuse your Snapchat stories?

You can get a bigger return on your Snapchat marketing efforts by downloading and repurposing your stories.

In this article, you’ll discover how to repurpose your Snapchat stories for other social media platforms.

share snapchat stories on other social channels

Discover how to repurpose your Snapchat stories for other social platforms.

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social media how toIs your business on Snapchat?

Looking for ways to attract new followers?

One of Snapchat’s biggest challenges is its limited features for getting discovered by other users.

In this article, you’ll discover 11 simple ways to grow your audience on Snapchat.

attract a larger audience on snapchat

Discover 11 ways to grow your following on Snapchat.

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social media how toUnsure if your business can benefit from Snapchat or Instagram?

Wondering how other business-to-business (B2B) companies make use of these platforms?

There’s no reason to limit B2B social media marketing to LinkedIn and Twitter.

In this article, you’ll discover four ways you can use Snapchat and Instagram for business.

techniques to use snapchat or instagram for business to business marketing

Discover four ways to use Snapchat and Instagram for B2B.

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social media how toDo you need more leads?

Are you using Snapchat?

As great as Snapchat is for engaging with people, it also has the potential to deliver viable leads.

In this article, you’ll discover five ways to generate leads with Snapchat.

use snapchat for lead generation

Discover five ways to use Snapchat to generate leads.

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social media how toWondering how to sustain engagement with Snapchat users?

Looking for ways to improve your Snapchat stories?

By trying these tactics, you’ll keep your Snapchat fans engaged and coming back for more.

In this article, you’ll discover seven ways to keep people engaged with your Snapchat stories.

create better snapchat stories

Discover seven creative tips to improve your Snapchat stories.

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